What color is #97690E?

#97690E is a dark, vivid brown. In RGB it is rgb(151, 105, 14), and in HSL hsl(40, 83%, 32%).

Is #97690E accessible as text?

On white, #97690E has a contrast ratio of 4.84:1 (passes WCAG AA for body text); on black it is 4.34:1 (fails). For text placed on #97690E, use white for the best readability.

What is the closest Tailwind color to #97690E?

The nearest Tailwind CSS token is yellow-700 (#A65F00).

What colors go well with #97690E?

#97690E pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #0E3B95. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #97690E below.

Is #97690E good for buttons?

#97690E works well for buttons and highlights, but use white text on #97690E — black text only reaches 4.34:1, below the 4.5:1 needed for normal-size labels.

Is #97690E the same as CSS sienna?

No — #97690E is not the CSS named color sienna, but sienna (#A0522D) is the closest CSS named color.

#97690E Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #97690E

Not just a swatch — here's how #97690E works with other colors. Named schemes with #97690E in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #97690E Secondary #B36616 Accent #717946 Surface #F3ECDD Anchor #3B2A1F

This palette keeps Olive Brown as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Dominant #97690E Anchor #3A2A1F Surface #EFE3D0 Accent #909867 Secondary #3B3833

Olive Brown anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #97690E Secondary #794B22 Surface #E8DAC0 Accent #40503C Anchor #5B2229

Olive Brown plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #97690E Surface #F2E7D6 Anchor #602031 Accent #E6C3BE Secondary #332B2D

Olive Brown sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #97690E Secondary #AB9A82 Support #9A9186 Ink #17140F

Olive Brown is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Olive Brown carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #97690E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 80/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 46/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 45/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 100/100

Very high

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 85/100

Very high

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 52/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 30/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 96/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 24/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 86/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #97690E

For UI

For branding

For interior

For fashion

People also use #97690E with

Firebrick Olive Drab Classic Blue Greige Army Green

UI roles & guardrails

Primary action Safe as a filled button with white label. AA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 4.8:1. Use

Subtle surface Use #F1E3C8 for cards and hover fills. Tint 80

Avoid beside #95950E — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #97690E at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #97690E;
  --color-base-rgb: 151 105 14;
  --color-base-oklch: oklch(55.5% 0.112 77.2);
  --color-50: #FEFAF0;
  --color-100: #FDF1D9;
  --color-200: #F8E1B4;
  --color-300: #EDC982;
  --color-400: #DEB054;
  --color-500: #C39331;
  --color-600: #95722D;
  --color-700: #695326;
  --color-800: #44371C;
  --color-900: #2A2213;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  olive-brown: {
    50: '#FEFAF0',
    100: '#FDF1D9',
    200: '#F8E1B4',
    300: '#EDC982',
    400: '#DEB054',
    500: '#C39331',
    600: '#95722D',
    700: '#695326',
    800: '#44371C',
    900: '#2A2213',
  },
}

$base: #97690E;
$base-ink: #FFFFFF;
$base-50: #FEFAF0;
$base-100: #FDF1D9;
$base-200: #F8E1B4;
$base-300: #EDC982;
$base-400: #DEB054;
$base-500: #C39331;
$base-600: #95722D;
$base-700: #695326;
$base-800: #44371C;
$base-900: #2A2213;
$base-hover: #77530B;
$base-subtle: #ECD6AA;

{
    "color": {
        "base": {
            "value": "#97690E",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEFAF0",
                "type": "color"
            },
            "100": {
                "value": "#FDF1D9",
                "type": "color"
            },
            "200": {
                "value": "#F8E1B4",
                "type": "color"
            },
            "300": {
                "value": "#EDC982",
                "type": "color"
            },
            "400": {
                "value": "#DEB054",
                "type": "color"
            },
            "500": {
                "value": "#C39331",
                "type": "color"
            },
            "600": {
                "value": "#95722D",
                "type": "color"
            },
            "700": {
                "value": "#695326",
                "type": "color"
            },
            "800": {
                "value": "#44371C",
                "type": "color"
            },
            "900": {
                "value": "#2A2213",
                "type": "color"
            }
        }
    }
}

Palettes built on #97690E

Color Lab

Pairs with #97690E

UI roles & guardrails

In real applications

Scales

Every model

Export