What color is #98786D?

#98786D is a medium, muted red-orange. In RGB it is rgb(152, 120, 109), and in HSL hsl(15, 17%, 51%).

Is #98786D accessible as text?

On white, #98786D has a contrast ratio of 4.01:1 (fails WCAG AA for body text); on black it is 5.24:1 (passes). For text placed on #98786D, use black for the best readability.

What is the closest Tailwind color to #98786D?

The nearest Tailwind CSS token is olive-500 (#7C7C67).

What colors go well with #98786D?

#98786D pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #6D8D97. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #98786D below.

Is #98786D good for buttons?

#98786D works well for buttons and highlights, but use black text on #98786D — white text only reaches 4.01:1, below the 4.5:1 needed for normal-size labels.

Is #98786D the same as CSS gray?

No — #98786D is not the CSS named color gray, but gray (#808080) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#98786D Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #98786D

Not just a swatch — here's how #98786D works with other colors. Named schemes with #98786D in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #98786D Secondary #B66422 Accent #767843 Surface #F4ECDD Anchor #3B2A20

This palette keeps Mocha as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Dominant #98786D Anchor #3A2A20 Surface #F0E3D0 Accent #959765 Secondary #3B3833

Mocha anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #98786D Secondary #7B4926 Surface #EAD9C0 Accent #42503B Anchor #5B222D

Mocha plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Desert Clay Center · 5 colors

Center #98786D Surface #E3CEA8 Secondary #B17956 Accent #97976D Anchor #3E2C20

Mocha holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #98786D Secondary #B4A8A4 Support #9B9186 Ink #17140F

Mocha is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Mocha carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #98786D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 63/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 58/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 38/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 61/100

High

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 70/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 44/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 17/100

Very low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 63/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 49/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 95/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #98786D

For UI

For branding

For interior

For fashion

People also use #98786D with

Rosy Brown Beaver Light Slate Gray Greige Taupe

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 4.6:1. Use

Subtle surface Use #E9E4E3 for cards and hover fills. Tint 80

Avoid beside #97866D — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #98786D at work across the surfaces designers actually ship.

Website / UI

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Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #98786D;
  --color-base-rgb: 152 120 109;
  --color-base-oklch: oklch(60.0% 0.044 39.8);
  --color-50: #F9F7F6;
  --color-100: #EEE9E7;
  --color-200: #DDD3CF;
  --color-300: #C3B2AD;
  --color-400: #A7928B;
  --color-500: #89736B;
  --color-600: #6B5C56;
  --color-700: #4E4441;
  --color-800: #352E2C;
  --color-900: #211D1C;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  mocha: {
    50: '#F9F7F6',
    100: '#EEE9E7',
    200: '#DDD3CF',
    300: '#C3B2AD',
    400: '#A7928B',
    500: '#89736B',
    600: '#6B5C56',
    700: '#4E4441',
    800: '#352E2C',
    900: '#211D1C',
  },
}

$base: #98786D;
$base-ink: #141310;
$base-50: #F9F7F6;
$base-100: #EEE9E7;
$base-200: #DDD3CF;
$base-300: #C3B2AD;
$base-400: #A7928B;
$base-500: #89736B;
$base-600: #6B5C56;
$base-700: #4E4441;
$base-800: #352E2C;
$base-900: #211D1C;
$base-hover: #7A5F56;
$base-subtle: #DED7D5;

{
    "color": {
        "base": {
            "value": "#98786D",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F9F7F6",
                "type": "color"
            },
            "100": {
                "value": "#EEE9E7",
                "type": "color"
            },
            "200": {
                "value": "#DDD3CF",
                "type": "color"
            },
            "300": {
                "value": "#C3B2AD",
                "type": "color"
            },
            "400": {
                "value": "#A7928B",
                "type": "color"
            },
            "500": {
                "value": "#89736B",
                "type": "color"
            },
            "600": {
                "value": "#6B5C56",
                "type": "color"
            },
            "700": {
                "value": "#4E4441",
                "type": "color"
            },
            "800": {
                "value": "#352E2C",
                "type": "color"
            },
            "900": {
                "value": "#211D1C",
                "type": "color"
            }
        }
    }
}

Palettes built on #98786D

Color Lab

Pairs with #98786D

UI roles & guardrails

In real applications

Scales

Every model

Export