Nearest named color: Cool Gray
#987EAC
#987EAC
Nearest named
Cool Gray
Family
Purple
Lightness
63.4%
Chroma
0.074
Hue angle
310.0°
Temperature
Neutral-leaning
Contrast on white
3.55:1 · AA Large
Contrast on black
5.23:1 · AA
Web-safe
#996699
CSS oklch()
63% 0.07 310

#987EAC is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, with a faded, vintage edge. It carries a legible label as a UI accent and reproduces cleanly in print.

Palettes built on #987EAC

Not just a swatch — here's how #987EAC works with other colors. Named schemes with #987EAC in its natural role, and a note on why the supporting colors balance it.

Japanese Sand Base · 5 colors

Cool Gray sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Coastal Morning Lead · 5 colors

Cool Gray opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Nordic Calm Accent · 5 colors

Cool Gray keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Minimal Editorial Surface · 5 colors

Cool Gray is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cool Gray carrying the quiet middle.

Berry & Cream Lead · 5 colors

Cool Gray sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

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Color Lab

How #987EAC actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 46/100
Neutral
Balanced temperature — flexible, sits between warm and cool schemes.
Softness 56/100
Moderate
Middle-weight — neither delicate nor heavy.
Depth 36/100
Low
Mid depth — usable as an accent or a muted ground.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 61/100
High
Faded, nostalgic quality — editorial, heritage and retro work.
Luxury 43/100
Moderate
Understated — leans refined without going austere.
Brand distinctiveness 28/100
Low
Quiet and neutral — a supporting tone, not a signature.
UI accent fit 69/100
High
Strong interactive accent — visible and can carry a legible label.
Surface fit 43/100
Moderate
Usable as a tinted surface in measured doses.
Print safety 91/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #987EAC

For UI
For branding
For interior
For fashion
People also use #987EAC with

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA
Body text Do not use for body copy on light surfaces. Avoid
Large display Fine for headings 24px+ on white. Pass
Background Pair with #141310 text at 5.2:1. Use
Subtle surface Use #EAE6ED for cards and hover fills. Tint 80
Avoid beside #A77CAB — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #987EAC at work across the surfaces designers actually ship.

Website / UI
Northwind Sign up
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #987EAC;
  --color-base-rgb: 152 126 172;
  --color-base-oklch: oklch(63.4% 0.074 310.0);
  --color-50: #F8F6F9;
  --color-100: #EBE6EF;
  --color-200: #D7CDDF;
  --color-300: #B9A9C6;
  --color-400: #9B87AB;
  --color-500: #7D678E;
  --color-600: #63536F;
  --color-700: #493F50;
  --color-800: #312B36;
  --color-900: #1F1C22;
  --color-on-base: #141310;
}