Nearest named color: Moss Green
#989653
#989653
Nearest named
Moss Green
Family
Yellow
Lightness
66.0%
Chroma
0.089
Hue angle
107.1°
Temperature
Warm
Contrast on white
3.08:1 · AA Large
Contrast on black
6.04:1 · AA
Web-safe
#999966
CSS oklch()
66% 0.09 107

#989653 is a mid-toned, warm green. On the Color Lab it reads organic and grounded, with a faded, vintage edge. It carries a legible label as a UI accent and reproduces cleanly in print.

Palettes built on #989653

Not just a swatch — here's how #989653 works with other colors. Named schemes with #989653 in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

This palette keeps Moss Green as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Japanese Sand Base · 5 colors

Moss Green sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Botanical Studio Lead · 5 colors

Moss Green leads this botanical set among foliage greens and a terracotta accent, softened by cream and grounded in bark brown.

Desert Clay Center · 5 colors

Moss Green holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Minimal Editorial Surface · 5 colors

Moss Green is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Moss Green carrying the quiet middle.

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Color Lab

How #989653 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 64/100
Warm
Reads warm and advancing — inviting, energetic, draws the eye forward.
Softness 56/100
Moderate
Middle-weight — neither delicate nor heavy.
Depth 34/100
Low
Mid depth — usable as an accent or a muted ground.
Naturalness 73/100
High
Organic, earthy character — at home in wellness, food and craft brands.
Vintage feel 76/100
High
Faded, nostalgic quality — editorial, heritage and retro work.
Luxury 41/100
Moderate
Understated — leans refined without going austere.
Brand distinctiveness 34/100
Low
Recognisable but shares space with nearby hues.
UI accent fit 67/100
High
Strong interactive accent — visible and can carry a legible label.
Surface fit 41/100
Moderate
Usable as a tinted surface in measured doses.
Print safety 84/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #989653

For UI
For branding
For interior
For fashion
People also use #989653 with

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA
Body text Do not use for body copy on light surfaces. Avoid
Large display Fine for headings 24px+ on white. Pass
Background Pair with #141310 text at 6.0:1. Use
Subtle surface Use #E9E9DE for cards and hover fills. Tint 80
Avoid beside #839753 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #989653 at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #989653;
  --color-base-rgb: 152 150 83;
  --color-base-oklch: oklch(66.0% 0.089 107.1);
  --color-50: #FAFAF5;
  --color-100: #F1F0E4;
  --color-200: #E2E1CA;
  --color-300: #CAC9A5;
  --color-400: #B1AF81;
  --color-500: #949261;
  --color-600: #73724F;
  --color-700: #53523C;
  --color-800: #373729;
  --color-900: #23221B;
  --color-on-base: #141310;
}