#989CCF is a soft, cool purple. On the Color Lab it reads clean and engineered. It reproduces cleanly in print.
Not just a swatch — here's how #989CCF works with other colors. Named schemes with #989CCF in its natural role, and a note on why the supporting colors balance it.
Iceberg keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Iceberg sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Iceberg opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Iceberg is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Iceberg carrying the quiet middle.
Iceberg is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Iceberg.
How #989CCF actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #989CCF at work across the surfaces designers actually ship.
:root {
--color-base: #989CCF;
--color-base-rgb: 152 156 207;
--color-base-oklch: oklch(70.8% 0.074 280.8);
--color-50: #F4F5FA;
--color-100: #E3E4F2;
--color-200: #C8CAE5;
--color-300: #A0A3CF;
--color-400: #7B7FB7;
--color-500: #5B5F9A;
--color-600: #4A4D77;
--color-700: #393B56;
--color-800: #282939;
--color-900: #1A1A23;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
iceberg: {
50: '#F4F5FA',
100: '#E3E4F2',
200: '#C8CAE5',
300: '#A0A3CF',
400: '#7B7FB7',
500: '#5B5F9A',
600: '#4A4D77',
700: '#393B56',
800: '#282939',
900: '#1A1A23',
},
}
$base: #989CCF; $base-ink: #141310; $base-50: #F4F5FA; $base-100: #E3E4F2; $base-200: #C8CAE5; $base-300: #A0A3CF; $base-400: #7B7FB7; $base-500: #5B5F9A; $base-600: #4A4D77; $base-700: #393B56; $base-800: #282939; $base-900: #1A1A23; $base-hover: #666CB7; $base-subtle: #E2E3EE;
{
"color": {
"base": {
"value": "#989CCF",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F4F5FA",
"type": "color"
},
"100": {
"value": "#E3E4F2",
"type": "color"
},
"200": {
"value": "#C8CAE5",
"type": "color"
},
"300": {
"value": "#A0A3CF",
"type": "color"
},
"400": {
"value": "#7B7FB7",
"type": "color"
},
"500": {
"value": "#5B5F9A",
"type": "color"
},
"600": {
"value": "#4A4D77",
"type": "color"
},
"700": {
"value": "#393B56",
"type": "color"
},
"800": {
"value": "#282939",
"type": "color"
},
"900": {
"value": "#1A1A23",
"type": "color"
}
}
}
}