What color is #994D8A?

#994D8A is a medium, muted magenta. In RGB it is rgb(153, 77, 138), and in HSL hsl(312, 33%, 45%).

Is #994D8A accessible as text?

On white, #994D8A has a contrast ratio of 5.55:1 (passes WCAG AA for body text); on black it is 3.78:1 (fails). For text placed on #994D8A, use white for the best readability.

What is the closest Tailwind color to #994D8A?

The nearest Tailwind CSS token is mauve-500 (#79697B).

What colors go well with #994D8A?

#994D8A pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #4D995C. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #994D8A below.

Is #994D8A good for buttons?

#994D8A works well for buttons and highlights, but use white text on #994D8A — black text only reaches 3.78:1, below the 4.5:1 needed for normal-size labels.

Is #994D8A the same as CSS mediumvioletred?

No — #994D8A is not the CSS named color mediumvioletred, but mediumvioletred (#C71585) is the closest CSS named color.

#994D8A Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #994D8A

Not just a swatch — here's how #994D8A works with other colors. Named schemes with #994D8A in its natural role, and a note on why the supporting colors balance it.

Modern Café Dominant · 5 colors

Dominant #994D8A Anchor #3B2922 Surface #F2E2D1 Accent #9C9462 Secondary #3C3833

Plum anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #994D8A Secondary #7D472D Surface #ECD8C1 Accent #464F38 Anchor #592233

Plum plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #994D8A Surface #F4E6D7 Anchor #5D203C Accent #E6C2C5 Secondary #332B2E

Plum sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Warm Autumn Interior Dominant · 5 colors

Dominant #994D8A Secondary #BA6033 Accent #7E7540 Surface #F5EBDD Anchor #3C2922

This palette keeps Plum as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #994D8A Secondary #A98DA2 Support #9C9087 Ink #18140F

Plum is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Plum carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #994D8A actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 60/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 42/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 47/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 5/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 66/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 53/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 35/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 99/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 17/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 86/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #994D8A

For UI

For branding

For interior

For fashion

People also use #994D8A with

Amethyst Mauve Taupe Shamrock Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 5.6:1. Use

Subtle surface Use #EADCE7 for cards and hover fills. Tint 80

Avoid beside #994D70 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #994D8A at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #994D8A;
  --color-base-rgb: 153 77 138;
  --color-base-oklch: oklch(53.5% 0.128 335.2);
  --color-50: #FAF5F9;
  --color-100: #F2E3EF;
  --color-200: #E4C9DE;
  --color-300: #CDA2C4;
  --color-400: #B47EA9;
  --color-500: #975D8C;
  --color-600: #754C6D;
  --color-700: #553A4F;
  --color-800: #382935;
  --color-900: #231A21;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  plum: {
    50: '#FAF5F9',
    100: '#F2E3EF',
    200: '#E4C9DE',
    300: '#CDA2C4',
    400: '#B47EA9',
    500: '#975D8C',
    600: '#754C6D',
    700: '#553A4F',
    800: '#382935',
    900: '#231A21',
  },
}

$base: #994D8A;
$base-ink: #FFFFFF;
$base-50: #FAF5F9;
$base-100: #F2E3EF;
$base-200: #E4C9DE;
$base-300: #CDA2C4;
$base-400: #B47EA9;
$base-500: #975D8C;
$base-600: #754C6D;
$base-700: #553A4F;
$base-800: #382935;
$base-900: #231A21;
$base-hover: #7A3E6E;
$base-subtle: #DFCADB;

{
    "color": {
        "base": {
            "value": "#994D8A",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FAF5F9",
                "type": "color"
            },
            "100": {
                "value": "#F2E3EF",
                "type": "color"
            },
            "200": {
                "value": "#E4C9DE",
                "type": "color"
            },
            "300": {
                "value": "#CDA2C4",
                "type": "color"
            },
            "400": {
                "value": "#B47EA9",
                "type": "color"
            },
            "500": {
                "value": "#975D8C",
                "type": "color"
            },
            "600": {
                "value": "#754C6D",
                "type": "color"
            },
            "700": {
                "value": "#553A4F",
                "type": "color"
            },
            "800": {
                "value": "#382935",
                "type": "color"
            },
            "900": {
                "value": "#231A21",
                "type": "color"
            }
        }
    }
}

Palettes built on #994D8A

Color Lab

Pairs with #994D8A

UI roles & guardrails

In real applications

Scales

Every model

Export