#995189 is a mid-toned, warm rose. On the Color Lab it reads clean and engineered, with a faded, vintage edge. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #995189 works with other colors. Named schemes with #995189 in its natural role, and a note on why the supporting colors balance it.
Plum anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Plum plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Plum sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
This palette keeps Plum as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Plum is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Plum carrying the quiet middle.
How #995189 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #995189 at work across the surfaces designers actually ship.
:root {
--color-base: #995189;
--color-base-rgb: 153 81 137;
--color-base-oklch: oklch(54.0% 0.120 336.0);
--color-50: #FAF5F9;
--color-100: #F1E4EE;
--color-200: #E3CADD;
--color-300: #CCA4C3;
--color-400: #B37FA8;
--color-500: #965F8A;
--color-600: #744E6C;
--color-700: #543B4E;
--color-800: #382935;
--color-900: #231A21;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
plum: {
50: '#FAF5F9',
100: '#F1E4EE',
200: '#E3CADD',
300: '#CCA4C3',
400: '#B37FA8',
500: '#965F8A',
600: '#744E6C',
700: '#543B4E',
800: '#382935',
900: '#231A21',
},
}
$base: #995189; $base-ink: #FFFFFF; $base-50: #FAF5F9; $base-100: #F1E4EE; $base-200: #E3CADD; $base-300: #CCA4C3; $base-400: #B37FA8; $base-500: #965F8A; $base-600: #744E6C; $base-700: #543B4E; $base-800: #382935; $base-900: #231A21; $base-hover: #7B416E; $base-subtle: #DFCCDB;
{
"color": {
"base": {
"value": "#995189",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FAF5F9",
"type": "color"
},
"100": {
"value": "#F1E4EE",
"type": "color"
},
"200": {
"value": "#E3CADD",
"type": "color"
},
"300": {
"value": "#CCA4C3",
"type": "color"
},
"400": {
"value": "#B37FA8",
"type": "color"
},
"500": {
"value": "#965F8A",
"type": "color"
},
"600": {
"value": "#744E6C",
"type": "color"
},
"700": {
"value": "#543B4E",
"type": "color"
},
"800": {
"value": "#382935",
"type": "color"
},
"900": {
"value": "#231A21",
"type": "color"
}
}
}
}