#996EAA is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, with a faded, vintage edge. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #996EAA works with other colors. Named schemes with #996EAA in its natural role, and a note on why the supporting colors balance it.
Amethyst sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Amethyst plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Amethyst anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Amethyst is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Amethyst carrying the quiet middle.
Amethyst is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Amethyst.
How #996EAA actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #996EAA at work across the surfaces designers actually ship.
:root {
--color-base: #996EAA;
--color-base-rgb: 153 110 170;
--color-base-oklch: oklch(60.4% 0.101 316.1);
--color-50: #F8F5FA;
--color-100: #EDE5F0;
--color-200: #DBCCE1;
--color-300: #BFA7C8;
--color-400: #A283AF;
--color-500: #846491;
--color-600: #685171;
--color-700: #4C3D52;
--color-800: #332A37;
--color-900: #201B22;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
amethyst: {
50: '#F8F5FA',
100: '#EDE5F0',
200: '#DBCCE1',
300: '#BFA7C8',
400: '#A283AF',
500: '#846491',
600: '#685171',
700: '#4C3D52',
800: '#332A37',
900: '#201B22',
},
}
$base: #996EAA; $base-ink: #141310; $base-50: #F8F5FA; $base-100: #EDE5F0; $base-200: #DBCCE1; $base-300: #BFA7C8; $base-400: #A283AF; $base-500: #846491; $base-600: #685171; $base-700: #4C3D52; $base-800: #332A37; $base-900: #201B22; $base-hover: #7D538D; $base-subtle: #E0D6E3;
{
"color": {
"base": {
"value": "#996EAA",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F8F5FA",
"type": "color"
},
"100": {
"value": "#EDE5F0",
"type": "color"
},
"200": {
"value": "#DBCCE1",
"type": "color"
},
"300": {
"value": "#BFA7C8",
"type": "color"
},
"400": {
"value": "#A283AF",
"type": "color"
},
"500": {
"value": "#846491",
"type": "color"
},
"600": {
"value": "#685171",
"type": "color"
},
"700": {
"value": "#4C3D52",
"type": "color"
},
"800": {
"value": "#332A37",
"type": "color"
},
"900": {
"value": "#201B22",
"type": "color"
}
}
}
}