#9D1449 is a mid-toned, warm red. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #9D1449 works with other colors. Named schemes with #9D1449 in its natural role, and a note on why the supporting colors balance it.
Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
This palette keeps Cranberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.
How #9D1449 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #9D1449 at work across the surfaces designers actually ship.
:root {
--color-base: #9D1449;
--color-base-rgb: 157 20 73;
--color-base-oklch: oklch(45.6% 0.171 5.6);
--color-50: #FEF1F6;
--color-100: #FBDAE7;
--color-200: #F5B7CF;
--color-300: #E986AC;
--color-400: #D9598A;
--color-500: #BE376B;
--color-600: #913156;
--color-700: #662840;
--color-800: #431E2C;
--color-900: #29141C;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cranberry: {
50: '#FEF1F6',
100: '#FBDAE7',
200: '#F5B7CF',
300: '#E986AC',
400: '#D9598A',
500: '#BE376B',
600: '#913156',
700: '#662840',
800: '#431E2C',
900: '#29141C',
},
}
$base: #9D1449; $base-ink: #FFFFFF; $base-50: #FEF1F6; $base-100: #FBDAE7; $base-200: #F5B7CF; $base-300: #E986AC; $base-400: #D9598A; $base-500: #BE376B; $base-600: #913156; $base-700: #662840; $base-800: #431E2C; $base-900: #29141C; $base-hover: #7E103B; $base-subtle: #EAB0C6;
{
"color": {
"base": {
"value": "#9D1449",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F6",
"type": "color"
},
"100": {
"value": "#FBDAE7",
"type": "color"
},
"200": {
"value": "#F5B7CF",
"type": "color"
},
"300": {
"value": "#E986AC",
"type": "color"
},
"400": {
"value": "#D9598A",
"type": "color"
},
"500": {
"value": "#BE376B",
"type": "color"
},
"600": {
"value": "#913156",
"type": "color"
},
"700": {
"value": "#662840",
"type": "color"
},
"800": {
"value": "#431E2C",
"type": "color"
},
"900": {
"value": "#29141C",
"type": "color"
}
}
}
}