#A00366 is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #A00366 works with other colors. Named schemes with #A00366 in its natural role, and a note on why the supporting colors balance it.
Cranberry glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.
How #A00366 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #A00366 at work across the surfaces designers actually ship.
:root {
--color-base: #A00366;
--color-base-rgb: 160 3 102;
--color-base-oklch: oklch(46.5% 0.192 351.2);
--color-50: #FEF0F9;
--color-100: #FDD8F0;
--color-200: #FCB1E0;
--color-300: #F67AC8;
--color-400: #E84AAE;
--color-500: #CF2691;
--color-600: #9D2571;
--color-700: #6E2152;
--color-800: #481937;
--color-900: #2C1222;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cranberry: {
50: '#FEF0F9',
100: '#FDD8F0',
200: '#FCB1E0',
300: '#F67AC8',
400: '#E84AAE',
500: '#CF2691',
600: '#9D2571',
700: '#6E2152',
800: '#481937',
900: '#2C1222',
},
}
$base: #A00366; $base-ink: #FFFFFF; $base-50: #FEF0F9; $base-100: #FDD8F0; $base-200: #FCB1E0; $base-300: #F67AC8; $base-400: #E84AAE; $base-500: #CF2691; $base-600: #9D2571; $base-700: #6E2152; $base-800: #481937; $base-900: #2C1222; $base-hover: #800352; $base-subtle: #F1A5D5;
{
"color": {
"base": {
"value": "#A00366",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F9",
"type": "color"
},
"100": {
"value": "#FDD8F0",
"type": "color"
},
"200": {
"value": "#FCB1E0",
"type": "color"
},
"300": {
"value": "#F67AC8",
"type": "color"
},
"400": {
"value": "#E84AAE",
"type": "color"
},
"500": {
"value": "#CF2691",
"type": "color"
},
"600": {
"value": "#9D2571",
"type": "color"
},
"700": {
"value": "#6E2152",
"type": "color"
},
"800": {
"value": "#481937",
"type": "color"
},
"900": {
"value": "#2C1222",
"type": "color"
}
}
}
}