#A00539 is a mid-toned, warm red-orange. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #A00539 works with other colors. Named schemes with #A00539 in its natural role, and a note on why the supporting colors balance it.
Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
This palette keeps Cranberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.
How #A00539 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #A00539 at work across the surfaces designers actually ship.
:root {
--color-base: #A00539;
--color-base-rgb: 160 5 57;
--color-base-oklch: oklch(45.2% 0.178 12.7);
--color-50: #FEF0F5;
--color-100: #FDD8E4;
--color-200: #FCB1CA;
--color-300: #F47BA3;
--color-400: #E74B7F;
--color-500: #CD285F;
--color-600: #9B264D;
--color-700: #6D213B;
--color-800: #471A29;
--color-900: #2B121A;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cranberry: {
50: '#FEF0F5',
100: '#FDD8E4',
200: '#FCB1CA',
300: '#F47BA3',
400: '#E74B7F',
500: '#CD285F',
600: '#9B264D',
700: '#6D213B',
800: '#471A29',
900: '#2B121A',
},
}
$base: #A00539; $base-ink: #FFFFFF; $base-50: #FEF0F5; $base-100: #FDD8E4; $base-200: #FCB1CA; $base-300: #F47BA3; $base-400: #E74B7F; $base-500: #CD285F; $base-600: #9B264D; $base-700: #6D213B; $base-800: #471A29; $base-900: #2B121A; $base-hover: #7F042D; $base-subtle: #F0A6BF;
{
"color": {
"base": {
"value": "#A00539",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F5",
"type": "color"
},
"100": {
"value": "#FDD8E4",
"type": "color"
},
"200": {
"value": "#FCB1CA",
"type": "color"
},
"300": {
"value": "#F47BA3",
"type": "color"
},
"400": {
"value": "#E74B7F",
"type": "color"
},
"500": {
"value": "#CD285F",
"type": "color"
},
"600": {
"value": "#9B264D",
"type": "color"
},
"700": {
"value": "#6D213B",
"type": "color"
},
"800": {
"value": "#471A29",
"type": "color"
},
"900": {
"value": "#2B121A",
"type": "color"
}
}
}
}