#A01EA4 is a mid-toned, temperate pink. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #A01EA4 works with other colors. Named schemes with #A01EA4 in its natural role, and a note on why the supporting colors balance it.
Mauveine sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Mauveine glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Mauveine anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Mauveine plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Mauveine is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Mauveine carrying the quiet middle.
How #A01EA4 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #A01EA4 at work across the surfaces designers actually ship.
:root {
--color-base: #A01EA4;
--color-base-rgb: 160 30 164;
--color-base-oklch: oklch(50.9% 0.215 326.8);
--color-50: #FDF2FD;
--color-100: #F8DCF9;
--color-200: #F0BAF2;
--color-300: #E18BE4;
--color-400: #CE60D2;
--color-500: #B33EB7;
--color-600: #89368C;
--color-700: #612C63;
--color-800: #402041;
--color-900: #271528;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
mauveine: {
50: '#FDF2FD',
100: '#F8DCF9',
200: '#F0BAF2',
300: '#E18BE4',
400: '#CE60D2',
500: '#B33EB7',
600: '#89368C',
700: '#612C63',
800: '#402041',
900: '#271528',
},
}
$base: #A01EA4; $base-ink: #FFFFFF; $base-50: #FDF2FD; $base-100: #F8DCF9; $base-200: #F0BAF2; $base-300: #E18BE4; $base-400: #CE60D2; $base-500: #B33EB7; $base-600: #89368C; $base-700: #612C63; $base-800: #402041; $base-900: #271528; $base-hover: #7F1883; $base-subtle: #E7B7E8;
{
"color": {
"base": {
"value": "#A01EA4",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FDF2FD",
"type": "color"
},
"100": {
"value": "#F8DCF9",
"type": "color"
},
"200": {
"value": "#F0BAF2",
"type": "color"
},
"300": {
"value": "#E18BE4",
"type": "color"
},
"400": {
"value": "#CE60D2",
"type": "color"
},
"500": {
"value": "#B33EB7",
"type": "color"
},
"600": {
"value": "#89368C",
"type": "color"
},
"700": {
"value": "#612C63",
"type": "color"
},
"800": {
"value": "#402041",
"type": "color"
},
"900": {
"value": "#271528",
"type": "color"
}
}
}
}