#A397BA is a soft, temperate magenta. On the Color Lab it reads clean and engineered, restrained and easy to live with. It reproduces cleanly in print.
Not just a swatch — here's how #A397BA works with other colors. Named schemes with #A397BA in its natural role, and a note on why the supporting colors balance it.
Cool Gray sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Cool Gray opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Cool Gray keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Cool Gray is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cool Gray carrying the quiet middle.
Cool Gray sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
How #A397BA actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #A397BA at work across the surfaces designers actually ship.
:root {
--color-base: #A397BA;
--color-base-rgb: 163 151 186;
--color-base-oklch: oklch(69.9% 0.052 300.7);
--color-50: #F7F6F9;
--color-100: #E9E6EF;
--color-200: #D4CEDE;
--color-300: #B4ABC5;
--color-400: #9488AA;
--color-500: #75698C;
--color-600: #5D546D;
--color-700: #453F4F;
--color-800: #2F2C35;
--color-900: #1E1C21;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
cool-gray: {
50: '#F7F6F9',
100: '#E9E6EF',
200: '#D4CEDE',
300: '#B4ABC5',
400: '#9488AA',
500: '#75698C',
600: '#5D546D',
700: '#453F4F',
800: '#2F2C35',
900: '#1E1C21',
},
}
$base: #A397BA; $base-ink: #141310; $base-50: #F7F6F9; $base-100: #E9E6EF; $base-200: #D4CEDE; $base-300: #B4ABC5; $base-400: #9488AA; $base-500: #75698C; $base-600: #5D546D; $base-700: #453F4F; $base-800: #2F2C35; $base-900: #1E1C21; $base-hover: #7F6F9F; $base-subtle: #E4E1E9;
{
"color": {
"base": {
"value": "#A397BA",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F7F6F9",
"type": "color"
},
"100": {
"value": "#E9E6EF",
"type": "color"
},
"200": {
"value": "#D4CEDE",
"type": "color"
},
"300": {
"value": "#B4ABC5",
"type": "color"
},
"400": {
"value": "#9488AA",
"type": "color"
},
"500": {
"value": "#75698C",
"type": "color"
},
"600": {
"value": "#5D546D",
"type": "color"
},
"700": {
"value": "#453F4F",
"type": "color"
},
"800": {
"value": "#2F2C35",
"type": "color"
},
"900": {
"value": "#1E1C21",
"type": "color"
}
}
}
}