What color is #A40289?

#A40289 is a dark, vivid purple. In RGB it is rgb(164, 2, 137), and in HSL hsl(310, 98%, 33%).

Is #A40289 accessible as text?

On white, #A40289 has a contrast ratio of 7.12:1 (passes WCAG AA for body text); on black it is 2.95:1 (fails). For text placed on #A40289, use white for the best readability.

What is the closest Tailwind color to #A40289?

The nearest Tailwind CSS token is fuchsia-800 (#8A0194).

What colors go well with #A40289?

#A40289 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #02A71D. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #A40289 below.

Is #A40289 good for buttons?

#A40289 works well for buttons and highlights, but use white text on #A40289 — black text only reaches 2.95:1, below the 4.5:1 needed for normal-size labels.

Is #A40289 the same as CSS darkmagenta?

No — #A40289 is not the CSS named color darkmagenta, but darkmagenta (#8B008B) is the closest CSS named color.

#A40289 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #A40289

Not just a swatch — here's how #A40289 works with other colors. Named schemes with #A40289 in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #A40289 Secondary #E86C61 Accent #F09740 Anchor #5A3A54 Surface #F6E8D7

Dark Magenta glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Berry & Cream Lead · 5 colors

Lead #A40289 Surface #F4E6D7 Anchor #5D203C Accent #E6C2C5 Secondary #332B2E

Dark Magenta sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Modern Café Dominant · 5 colors

Dominant #A40289 Anchor #3B2922 Surface #F2E2D1 Accent #9C9462 Secondary #3C3833

Dark Magenta anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #A40289 Secondary #7D472D Surface #ECD8C1 Accent #464F38 Anchor #592233

Dark Magenta plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #A40289 Secondary #A77799 Support #9C9087 Ink #18140F

Dark Magenta is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Dark Magenta carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #A40289 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 65/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 30/100

Low

Firm and assertive — carries weight and contrast.

Depth 55/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 1/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 25/100

Low

A faint retro warmth without tipping into sepia.

Luxury 51/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 82/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 78/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 8/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 77/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #A40289

For UI

For branding

For interior

For fashion

People also use #A40289 with

Dark Violet Carmine Forest Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 7.1:1. Use

Subtle surface Use #F5C5ED for cards and hover fills. Tint 80

Avoid beside #A70254 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #A40289 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #A40289;
  --color-base-rgb: 164 2 137;
  --color-base-oklch: oklch(48.9% 0.214 337.8);
  --color-50: #FEF0FC;
  --color-100: #FDD8F7;
  --color-200: #FCB1EF;
  --color-300: #F778E2;
  --color-400: #EA48CF;
  --color-500: #D124B4;
  --color-600: #9E248A;
  --color-700: #6F2062;
  --color-800: #481940;
  --color-900: #2C1127;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  dark-magenta: {
    50: '#FEF0FC',
    100: '#FDD8F7',
    200: '#FCB1EF',
    300: '#F778E2',
    400: '#EA48CF',
    500: '#D124B4',
    600: '#9E248A',
    700: '#6F2062',
    800: '#481940',
    900: '#2C1127',
  },
}

$base: #A40289;
$base-ink: #FFFFFF;
$base-50: #FEF0FC;
$base-100: #FDD8F7;
$base-200: #FCB1EF;
$base-300: #F778E2;
$base-400: #EA48CF;
$base-500: #D124B4;
$base-600: #9E248A;
$base-700: #6F2062;
$base-800: #481940;
$base-900: #2C1127;
$base-hover: #85016F;
$base-subtle: #F2A6E5;

{
    "color": {
        "base": {
            "value": "#A40289",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF0FC",
                "type": "color"
            },
            "100": {
                "value": "#FDD8F7",
                "type": "color"
            },
            "200": {
                "value": "#FCB1EF",
                "type": "color"
            },
            "300": {
                "value": "#F778E2",
                "type": "color"
            },
            "400": {
                "value": "#EA48CF",
                "type": "color"
            },
            "500": {
                "value": "#D124B4",
                "type": "color"
            },
            "600": {
                "value": "#9E248A",
                "type": "color"
            },
            "700": {
                "value": "#6F2062",
                "type": "color"
            },
            "800": {
                "value": "#481940",
                "type": "color"
            },
            "900": {
                "value": "#2C1127",
                "type": "color"
            }
        }
    }
}