What color is #A40E95?

#A40E95 is a dark, vivid purple. In RGB it is rgb(164, 14, 149), and in HSL hsl(306, 84%, 35%).

Is #A40E95 accessible as text?

On white, #A40E95 has a contrast ratio of 6.83:1 (passes WCAG AA for body text); on black it is 3.08:1 (fails). For text placed on #A40E95, use white for the best readability.

What is the closest Tailwind color to #A40E95?

The nearest Tailwind CSS token is fuchsia-700 (#A800B7).

What colors go well with #A40E95?

#A40E95 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #0EA41D. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #A40E95 below.

Is #A40E95 good for buttons?

#A40E95 works well for buttons and highlights, but use white text on #A40E95 — black text only reaches 3.08:1, below the 4.5:1 needed for normal-size labels.

Is #A40E95 the same as CSS darkmagenta?

No — #A40E95 is not the CSS named color darkmagenta, but darkmagenta (#8B008B) is the closest CSS named color.

#A40E95 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #A40E95

Not just a swatch — here's how #A40E95 works with other colors. Named schemes with #A40E95 in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #A40E95 Surface #F4E6D7 Anchor #5D203D Accent #E6C2C5 Secondary #332B2E

Mauveine sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Sunset Warmth Glow · 5 colors

Glow #A40E95 Secondary #E86C62 Accent #F19741 Anchor #5A3A54 Surface #F6E8D7

Mauveine glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Modern Café Dominant · 5 colors

Dominant #A40E95 Anchor #3B2922 Surface #F2E2D1 Accent #9C9462 Secondary #3C3833

Mauveine anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #A40E95 Secondary #7D472D Surface #ECD8C1 Accent #464F38 Anchor #592233

Mauveine plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #A40E95 Secondary #A87B9F Support #9C9087 Ink #18140F

Mauveine is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Mauveine carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #A40E95 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 62/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 30/100

Low

Firm and assertive — carries weight and contrast.

Depth 54/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 1/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 24/100

Low

Clean and current — no dusty, aged cast.

Luxury 50/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 84/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 78/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 8/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 76/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #A40E95

For UI

For branding

For interior

For fashion

People also use #A40E95 with

Grape Cranberry Forest Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 6.8:1. Use

Subtle surface Use #F2CAEE for cards and hover fills. Tint 80

Avoid beside #A40E63 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #A40E95 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #A40E95;
  --color-base-rgb: 164 14 149;
  --color-base-oklch: oklch(49.9% 0.216 333.4);
  --color-50: #FEF0FD;
  --color-100: #FDD8F9;
  --color-200: #F8B4F2;
  --color-300: #EE81E3;
  --color-400: #DF53D1;
  --color-500: #C430B6;
  --color-600: #952D8B;
  --color-700: #692563;
  --color-800: #451C41;
  --color-900: #2A1328;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  mauveine: {
    50: '#FEF0FD',
    100: '#FDD8F9',
    200: '#F8B4F2',
    300: '#EE81E3',
    400: '#DF53D1',
    500: '#C430B6',
    600: '#952D8B',
    700: '#692563',
    800: '#451C41',
    900: '#2A1328',
  },
}

$base: #A40E95;
$base-ink: #FFFFFF;
$base-50: #FEF0FD;
$base-100: #FDD8F9;
$base-200: #F8B4F2;
$base-300: #EE81E3;
$base-400: #DF53D1;
$base-500: #C430B6;
$base-600: #952D8B;
$base-700: #692563;
$base-800: #451C41;
$base-900: #2A1328;
$base-hover: #830B77;
$base-subtle: #EDAEE7;

{
    "color": {
        "base": {
            "value": "#A40E95",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF0FD",
                "type": "color"
            },
            "100": {
                "value": "#FDD8F9",
                "type": "color"
            },
            "200": {
                "value": "#F8B4F2",
                "type": "color"
            },
            "300": {
                "value": "#EE81E3",
                "type": "color"
            },
            "400": {
                "value": "#DF53D1",
                "type": "color"
            },
            "500": {
                "value": "#C430B6",
                "type": "color"
            },
            "600": {
                "value": "#952D8B",
                "type": "color"
            },
            "700": {
                "value": "#692563",
                "type": "color"
            },
            "800": {
                "value": "#451C41",
                "type": "color"
            },
            "900": {
                "value": "#2A1328",
                "type": "color"
            }
        }
    }
}