#A471EA is a mid-toned, cool magenta. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #A471EA works with other colors. Named schemes with #A471EA in its natural role, and a note on why the supporting colors balance it.
Medium Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Medium Purple keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Medium Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Medium Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Purple carrying the quiet middle.
Medium Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Medium Purple.
How #A471EA actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #A471EA at work across the surfaces designers actually ship.
:root {
--color-base: #A471EA;
--color-base-rgb: 164 113 234;
--color-base-oklch: oklch(65.4% 0.178 301.1);
--color-50: #F6F1FE;
--color-100: #E8DBFB;
--color-200: #D1B8F4;
--color-300: #B088E7;
--color-400: #8F5CD6;
--color-500: #7039BC;
--color-600: #59338F;
--color-700: #422A65;
--color-800: #2D1F42;
--color-900: #1D1529;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
medium-purple: {
50: '#F6F1FE',
100: '#E8DBFB',
200: '#D1B8F4',
300: '#B088E7',
400: '#8F5CD6',
500: '#7039BC',
600: '#59338F',
700: '#422A65',
800: '#2D1F42',
900: '#1D1529',
},
}
$base: #A471EA; $base-ink: #141310; $base-50: #F6F1FE; $base-100: #E8DBFB; $base-200: #D1B8F4; $base-300: #B088E7; $base-400: #8F5CD6; $base-500: #7039BC; $base-600: #59338F; $base-700: #422A65; $base-800: #2D1F42; $base-900: #1D1529; $base-hover: #7C35E1; $base-subtle: #E4D9F4;
{
"color": {
"base": {
"value": "#A471EA",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F6F1FE",
"type": "color"
},
"100": {
"value": "#E8DBFB",
"type": "color"
},
"200": {
"value": "#D1B8F4",
"type": "color"
},
"300": {
"value": "#B088E7",
"type": "color"
},
"400": {
"value": "#8F5CD6",
"type": "color"
},
"500": {
"value": "#7039BC",
"type": "color"
},
"600": {
"value": "#59338F",
"type": "color"
},
"700": {
"value": "#422A65",
"type": "color"
},
"800": {
"value": "#2D1F42",
"type": "color"
},
"900": {
"value": "#1D1529",
"type": "color"
}
}
}
}