What color is #A696CD?

#A696CD is a light, soft indigo. In RGB it is rgb(166, 150, 205), and in HSL hsl(257, 35%, 70%).

Is #A696CD accessible as text?

On white, #A696CD has a contrast ratio of 2.67:1 (fails WCAG AA for body text); on black it is 7.87:1 (passes). For text placed on #A696CD, use black for the best readability.

What is the closest Tailwind color to #A696CD?

The nearest Tailwind CSS token is mauve-400 (#A89EA9).

What colors go well with #A696CD?

#A696CD pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #BECD98. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #A696CD below.

Is #A696CD good for buttons?

#A696CD works well for buttons and highlights, but use black text on #A696CD — white text only reaches 2.67:1, below the 4.5:1 needed for normal-size labels.

Is #A696CD the same as CSS darkgray?

No — #A696CD is not the CSS named color darkgray, but darkgray (#A9A9A9) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#A696CD Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #A696CD

Not just a swatch — here's how #A696CD works with other colors. Named schemes with #A696CD in its natural role, and a note on why the supporting colors balance it.

Nordic Calm Accent · 5 colors

Accent #A696CD Secondary #AFB4B8 Surface #F1F2F0 Support #7F92A7 Anchor #2E3236

Cool Gray keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Japanese Sand Base · 5 colors

Base #A696CD Surface #F2E8DD Highlight #F8F0E7 Secondary #BDADA1 Ink #2C2724

Cool Gray sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Coastal Morning Lead · 5 colors

Lead #A696CD Accent #A5C4C4 Surface #E9D6BF Secondary #9AA0A1 Anchor #23334B

Cool Gray opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #A696CD Secondary #CEC9DD Support #9C9088 Ink #18140F

Cool Gray is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cool Gray carrying the quiet middle.

Berry & Cream Lead · 5 colors

Lead #A696CD Surface #F5E6D7 Anchor #5C2140 Accent #E5C2C8 Secondary #332B2F

Cool Gray sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Build a working theme in the generator →

Color Lab

How #A696CD actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 41/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 61/100

High

Middle-weight — neither delicate nor heavy.

Depth 29/100

Low

Airy and open — recedes, leaves the composition light.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 53/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 36/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 31/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 50/100

Moderate

Workable accent with care around contrast.

Surface fit 48/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 90/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #A696CD

For UI

For branding

For interior

For fashion

People also use #A696CD with

Light Steel Blue Wisteria Soft Sage Gainsboro Russian Violet

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Only on dark surfaces. Avoid

Background Pair with #141310 text at 7.0:1. Use

Subtle surface Use #EEECF4 for cards and hover fills. Tint 80

Avoid beside #B998CD — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #A696CD at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #A696CD;
  --color-base-rgb: 166 150 205;
  --color-base-oklch: oklch(70.7% 0.081 297.6);
  --color-50: #F6F4FA;
  --color-100: #E7E3F2;
  --color-200: #D0C8E4;
  --color-300: #AEA1CE;
  --color-400: #8C7CB6;
  --color-500: #6D5C99;
  --color-600: #574B77;
  --color-700: #413956;
  --color-800: #2D2839;
  --color-900: #1D1A23;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  cool-gray: {
    50: '#F6F4FA',
    100: '#E7E3F2',
    200: '#D0C8E4',
    300: '#AEA1CE',
    400: '#8C7CB6',
    500: '#6D5C99',
    600: '#574B77',
    700: '#413956',
    800: '#2D2839',
    900: '#1D1A23',
  },
}

$base: #A696CD;
$base-ink: #141310;
$base-50: #F6F4FA;
$base-100: #E7E3F2;
$base-200: #D0C8E4;
$base-300: #AEA1CE;
$base-400: #8C7CB6;
$base-500: #6D5C99;
$base-600: #574B77;
$base-700: #413956;
$base-800: #2D2839;
$base-900: #1D1A23;
$base-hover: #7E68B6;
$base-subtle: #E5E2EE;

{
    "color": {
        "base": {
            "value": "#A696CD",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F6F4FA",
                "type": "color"
            },
            "100": {
                "value": "#E7E3F2",
                "type": "color"
            },
            "200": {
                "value": "#D0C8E4",
                "type": "color"
            },
            "300": {
                "value": "#AEA1CE",
                "type": "color"
            },
            "400": {
                "value": "#8C7CB6",
                "type": "color"
            },
            "500": {
                "value": "#6D5C99",
                "type": "color"
            },
            "600": {
                "value": "#574B77",
                "type": "color"
            },
            "700": {
                "value": "#413956",
                "type": "color"
            },
            "800": {
                "value": "#2D2839",
                "type": "color"
            },
            "900": {
                "value": "#1D1A23",
                "type": "color"
            }
        }
    }
}

Palettes built on #A696CD

Color Lab

Pairs with #A696CD

UI roles & guardrails

In real applications

Scales

Every model

Export