What color is #A70707?

#A70707 is a dark, vivid red. In RGB it is rgb(167, 7, 7), and in HSL hsl(0, 92%, 34%).

Is #A70707 accessible as text?

On white, #A70707 has a contrast ratio of 7.85:1 (passes WCAG AA for body text); on black it is 2.68:1 (fails). For text placed on #A70707, use white for the best readability.

What is the closest Tailwind color to #A70707?

The nearest Tailwind CSS token is red-800 (#9F0712).

What colors go well with #A70707?

#A70707 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #07A6A6. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #A70707 below.

Is #A70707 good for buttons?

#A70707 works well for buttons and highlights, but use white text on #A70707 — black text only reaches 2.68:1, below the 4.5:1 needed for normal-size labels.

Is #A70707 the same as CSS brown?

No — #A70707 is not the CSS named color brown, but brown (#A52A2A) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#A70707 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #A70707

Not just a swatch — here's how #A70707 works with other colors. Named schemes with #A70707 in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #A70707 Secondary #E76F53 Accent #EA9C35 Anchor #5C3950 Surface #F4E8D6

Cherry Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Warm Autumn Interior Dominant · 5 colors

Dominant #A70707 Secondary #B76325 Accent #777743 Surface #F4EBDD Anchor #3B2A21

This palette keeps Cherry Red as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Desert Clay Center · 5 colors

Center #A70707 Surface #E3CEA8 Secondary #B17958 Accent #98976D Anchor #3E2C21

Cherry Red holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Berry & Cream Lead · 5 colors

Lead #A70707 Surface #F3E6D6 Anchor #5F2037 Accent #E6C2C1 Secondary #332B2D

Cherry Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #A70707 Secondary #A3726A Support #9B9186 Ink #17140F

Cherry Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cherry Red carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #A70707 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 97/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 31/100

Low

Firm and assertive — carries weight and contrast.

Depth 57/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 46/100

Moderate

Loosely natural — an earthy edge without being rustic.

Vintage feel 41/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 55/100

Moderate

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 71/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 85/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 10/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 80/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #A70707

For UI

For branding

For interior

For fashion

People also use #A70707 with

Medium Violet Red Ginger Dark Cyan Gainsboro Espresso

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 7.8:1. Use

Subtle surface Use #F4C7C7 for cards and hover fills. Tint 80

Avoid beside #A63C07 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #A70707 at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #A70707;
  --color-base-rgb: 167 7 7;
  --color-base-oklch: oklch(46.0% 0.185 28.8);
  --color-50: #FEF0F0;
  --color-100: #FDD8D8;
  --color-200: #FCB1B1;
  --color-300: #F37C7C;
  --color-400: #E54D4D;
  --color-500: #CB2929;
  --color-600: #9A2828;
  --color-700: #6D2222;
  --color-800: #471A1A;
  --color-900: #2B1212;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  cherry-red: {
    50: '#FEF0F0',
    100: '#FDD8D8',
    200: '#FCB1B1',
    300: '#F37C7C',
    400: '#E54D4D',
    500: '#CB2929',
    600: '#9A2828',
    700: '#6D2222',
    800: '#471A1A',
    900: '#2B1212',
  },
}

$base: #A70707;
$base-ink: #FFFFFF;
$base-50: #FEF0F0;
$base-100: #FDD8D8;
$base-200: #FCB1B1;
$base-300: #F37C7C;
$base-400: #E54D4D;
$base-500: #CB2929;
$base-600: #9A2828;
$base-700: #6D2222;
$base-800: #471A1A;
$base-900: #2B1212;
$base-hover: #850606;
$base-subtle: #F0A9A9;

{
    "color": {
        "base": {
            "value": "#A70707",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF0F0",
                "type": "color"
            },
            "100": {
                "value": "#FDD8D8",
                "type": "color"
            },
            "200": {
                "value": "#FCB1B1",
                "type": "color"
            },
            "300": {
                "value": "#F37C7C",
                "type": "color"
            },
            "400": {
                "value": "#E54D4D",
                "type": "color"
            },
            "500": {
                "value": "#CB2929",
                "type": "color"
            },
            "600": {
                "value": "#9A2828",
                "type": "color"
            },
            "700": {
                "value": "#6D2222",
                "type": "color"
            },
            "800": {
                "value": "#471A1A",
                "type": "color"
            },
            "900": {
                "value": "#2B1212",
                "type": "color"
            }
        }
    }
}

Palettes built on #A70707

Color Lab

Pairs with #A70707

UI roles & guardrails

In real applications

Scales

Every model

Export