#A72BB0 is a mid-toned, temperate pink. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #A72BB0 works with other colors. Named schemes with #A72BB0 in its natural role, and a note on why the supporting colors balance it.
Dark Orchid sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Dark Orchid is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Dark Orchid.
Dark Orchid is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Dark Orchid carrying the quiet middle.
Dark Orchid glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Dark Orchid plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
How #A72BB0 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #A72BB0 at work across the surfaces designers actually ship.
:root {
--color-base: #A72BB0;
--color-base-rgb: 167 43 176;
--color-base-oklch: oklch(53.6% 0.216 325.0);
--color-50: #FCF2FC;
--color-100: #F6DDF8;
--color-200: #ECBDEF;
--color-300: #DA90DF;
--color-400: #C567CB;
--color-500: #A945B0;
--color-600: #823B87;
--color-700: #5D2F60;
--color-800: #3D223F;
--color-900: #261627;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
dark-orchid: {
50: '#FCF2FC',
100: '#F6DDF8',
200: '#ECBDEF',
300: '#DA90DF',
400: '#C567CB',
500: '#A945B0',
600: '#823B87',
700: '#5D2F60',
800: '#3D223F',
900: '#261627',
},
}
$base: #A72BB0; $base-ink: #FFFFFF; $base-50: #FCF2FC; $base-100: #F6DDF8; $base-200: #ECBDEF; $base-300: #DA90DF; $base-400: #C567CB; $base-500: #A945B0; $base-600: #823B87; $base-700: #5D2F60; $base-800: #3D223F; $base-900: #261627; $base-hover: #86228D; $base-subtle: #E5BFE8;
{
"color": {
"base": {
"value": "#A72BB0",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FCF2FC",
"type": "color"
},
"100": {
"value": "#F6DDF8",
"type": "color"
},
"200": {
"value": "#ECBDEF",
"type": "color"
},
"300": {
"value": "#DA90DF",
"type": "color"
},
"400": {
"value": "#C567CB",
"type": "color"
},
"500": {
"value": "#A945B0",
"type": "color"
},
"600": {
"value": "#823B87",
"type": "color"
},
"700": {
"value": "#5D2F60",
"type": "color"
},
"800": {
"value": "#3D223F",
"type": "color"
},
"900": {
"value": "#261627",
"type": "color"
}
}
}
}