What color is #A781DA?

#A781DA is a light, soft violet. In RGB it is rgb(167, 129, 218), and in HSL hsl(266, 55%, 68%).

Is #A781DA accessible as text?

On white, #A781DA has a contrast ratio of 3.09:1 (fails WCAG AA for body text); on black it is 6.80:1 (passes). For text placed on #A781DA, use black for the best readability.

What is the closest Tailwind color to #A781DA?

The nearest Tailwind CSS token is violet-400 (#A684FF).

What colors go well with #A781DA?

#A781DA pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #B3DA81. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #A781DA below.

Is #A781DA good for buttons?

#A781DA works well for buttons and highlights, but use black text on #A781DA — white text only reaches 3.09:1, below the 4.5:1 needed for normal-size labels.

Is #A781DA the same as CSS mediumpurple?

No — #A781DA is not the CSS named color mediumpurple, but mediumpurple (#9370DB) is the closest CSS named color.

#A781DA Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #A781DA

Not just a swatch — here's how #A781DA works with other colors. Named schemes with #A781DA in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Lead #A781DA Accent #A5C4C4 Surface #E9D6BF Secondary #9AA0A1 Anchor #23334B

Medium Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Nordic Calm Accent · 5 colors

Accent #A781DA Secondary #AFB4B8 Surface #F1F2F0 Support #7F92A7 Anchor #2E3236

Medium Purple keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Berry & Cream Lead · 5 colors

Lead #A781DA Surface #F5E6D7 Anchor #5C2140 Accent #E5C2C7 Secondary #332B2F

Medium Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #A781DA Secondary #C8BCDC Support #9C9088 Ink #18140F

Medium Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Purple carrying the quiet middle.

Tech Product Signal · 5 colors

Signal #A781DA Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #CBA9FC

Medium Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Medium Purple.

Build a working theme in the generator →

Color Lab

How #A781DA actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 38/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 51/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 33/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 46/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 40/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 51/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 69/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 29/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 84/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #A781DA

For UI

For branding

For interior

For fashion

People also use #A781DA with

Wisteria Orchid Celadon Gainsboro Onyx

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 6.0:1. Use

Subtle surface Use #EEE8F5 for cards and hover fills. Tint 80

Avoid beside #C581DA — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #A781DA at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #A781DA;
  --color-base-rgb: 167 129 218;
  --color-base-oklch: oklch(67.5% 0.133 302.7);
  --color-50: #F7F3FC;
  --color-100: #E9DFF6;
  --color-200: #D3C0ED;
  --color-300: #B394DB;
  --color-400: #936BC7;
  --color-500: #744AAB;
  --color-600: #5C3F83;
  --color-700: #44315E;
  --color-800: #2F233E;
  --color-900: #1E1726;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  medium-purple: {
    50: '#F7F3FC',
    100: '#E9DFF6',
    200: '#D3C0ED',
    300: '#B394DB',
    400: '#936BC7',
    500: '#744AAB',
    600: '#5C3F83',
    700: '#44315E',
    800: '#2F233E',
    900: '#1E1726',
  },
}

$base: #A781DA;
$base-ink: #141310;
$base-50: #F7F3FC;
$base-100: #E9DFF6;
$base-200: #D3C0ED;
$base-300: #B394DB;
$base-400: #936BC7;
$base-500: #744AAB;
$base-600: #5C3F83;
$base-700: #44315E;
$base-800: #2F233E;
$base-900: #1E1726;
$base-hover: #824BCB;
$base-subtle: #E5DCF1;

{
    "color": {
        "base": {
            "value": "#A781DA",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F7F3FC",
                "type": "color"
            },
            "100": {
                "value": "#E9DFF6",
                "type": "color"
            },
            "200": {
                "value": "#D3C0ED",
                "type": "color"
            },
            "300": {
                "value": "#B394DB",
                "type": "color"
            },
            "400": {
                "value": "#936BC7",
                "type": "color"
            },
            "500": {
                "value": "#744AAB",
                "type": "color"
            },
            "600": {
                "value": "#5C3F83",
                "type": "color"
            },
            "700": {
                "value": "#44315E",
                "type": "color"
            },
            "800": {
                "value": "#2F233E",
                "type": "color"
            },
            "900": {
                "value": "#1E1726",
                "type": "color"
            }
        }
    }
}

Palettes built on #A781DA

Color Lab

Pairs with #A781DA

UI roles & guardrails

In real applications

Scales

Every model

Export