What color is #AA035F?

#AA035F is a dark, vivid pink. In RGB it is rgb(170, 3, 95), and in HSL hsl(327, 97%, 34%).

Is #AA035F accessible as text?

On white, #AA035F has a contrast ratio of 7.27:1 (passes WCAG AA for body text); on black it is 2.89:1 (fails). For text placed on #AA035F, use white for the best readability.

What is the closest Tailwind color to #AA035F?

The nearest Tailwind CSS token is pink-800 (#A3004C).

What colors go well with #AA035F?

#AA035F pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #03AB4E. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #AA035F below.

Is #AA035F good for buttons?

#AA035F works well for buttons and highlights, but use white text on #AA035F — black text only reaches 2.89:1, below the 4.5:1 needed for normal-size labels.

Is #AA035F the same as CSS mediumvioletred?

No — #AA035F is not the CSS named color mediumvioletred, but mediumvioletred (#C71585) is the closest CSS named color.

#AA035F Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #AA035F

Not just a swatch — here's how #AA035F works with other colors. Named schemes with #AA035F in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #AA035F Secondary #E86D5C Accent #EE993C Anchor #5B3A53 Surface #F5E8D6

Cranberry glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Berry & Cream Lead · 5 colors

Lead #AA035F Surface #F4E6D7 Anchor #5E203A Accent #E6C2C3 Secondary #332B2E

Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Modern Café Dominant · 5 colors

Dominant #AA035F Anchor #3B2921 Surface #F1E2D1 Accent #9A9563 Secondary #3C3833

Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #AA035F Secondary #7C482B Surface #EBD9C1 Accent #444F39 Anchor #5A2231

Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #AA035F Secondary #A97587 Support #9C9087 Ink #17140F

Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #AA035F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 80/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 31/100

Low

Firm and assertive — carries weight and contrast.

Depth 55/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 10/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 35/100

Low

A faint retro warmth without tipping into sepia.

Luxury 53/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 75/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 85/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 9/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 79/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #AA035F

For UI

For branding

For interior

For fashion

People also use #AA035F with

Electric Purple Firebrick Sea Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 7.3:1. Use

Subtle surface Use #F5C6E0 for cards and hover fills. Tint 80

Avoid beside #AB0327 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #AA035F at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #AA035F;
  --color-base-rgb: 170 3 95;
  --color-base-oklch: oklch(48.1% 0.195 357.2);
  --color-50: #FEF0F8;
  --color-100: #FDD8EC;
  --color-200: #FCB1DA;
  --color-300: #F679BE;
  --color-400: #E949A1;
  --color-500: #D02583;
  --color-600: #9D2567;
  --color-700: #6F204B;
  --color-800: #481933;
  --color-900: #2C1120;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  cranberry: {
    50: '#FEF0F8',
    100: '#FDD8EC',
    200: '#FCB1DA',
    300: '#F679BE',
    400: '#E949A1',
    500: '#D02583',
    600: '#9D2567',
    700: '#6F204B',
    800: '#481933',
    900: '#2C1120',
  },
}

$base: #AA035F;
$base-ink: #FFFFFF;
$base-50: #FEF0F8;
$base-100: #FDD8EC;
$base-200: #FCB1DA;
$base-300: #F679BE;
$base-400: #E949A1;
$base-500: #D02583;
$base-600: #9D2567;
$base-700: #6F204B;
$base-800: #481933;
$base-900: #2C1120;
$base-hover: #89024C;
$base-subtle: #F2A7D0;

{
    "color": {
        "base": {
            "value": "#AA035F",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF0F8",
                "type": "color"
            },
            "100": {
                "value": "#FDD8EC",
                "type": "color"
            },
            "200": {
                "value": "#FCB1DA",
                "type": "color"
            },
            "300": {
                "value": "#F679BE",
                "type": "color"
            },
            "400": {
                "value": "#E949A1",
                "type": "color"
            },
            "500": {
                "value": "#D02583",
                "type": "color"
            },
            "600": {
                "value": "#9D2567",
                "type": "color"
            },
            "700": {
                "value": "#6F204B",
                "type": "color"
            },
            "800": {
                "value": "#481933",
                "type": "color"
            },
            "900": {
                "value": "#2C1120",
                "type": "color"
            }
        }
    }
}