#AA183A is a mid-toned, warm red-orange. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #AA183A works with other colors. Named schemes with #AA183A in its natural role, and a note on why the supporting colors balance it.
Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
This palette keeps Cranberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.
How #AA183A actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #AA183A at work across the surfaces designers actually ship.
:root {
--color-base: #AA183A;
--color-base-rgb: 170 24 58;
--color-base-oklch: oklch(47.9% 0.177 15.7);
--color-50: #FEF1F4;
--color-100: #FBDAE2;
--color-200: #F5B8C6;
--color-300: #E8879E;
--color-400: #D75B78;
--color-500: #BC3857;
--color-600: #903248;
--color-700: #662937;
--color-800: #421E27;
--color-900: #291419;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cranberry: {
50: '#FEF1F4',
100: '#FBDAE2',
200: '#F5B8C6',
300: '#E8879E',
400: '#D75B78',
500: '#BC3857',
600: '#903248',
700: '#662937',
800: '#421E27',
900: '#291419',
},
}
$base: #AA183A; $base-ink: #FFFFFF; $base-50: #FEF1F4; $base-100: #FBDAE2; $base-200: #F5B8C6; $base-300: #E8879E; $base-400: #D75B78; $base-500: #BC3857; $base-600: #903248; $base-700: #662937; $base-800: #421E27; $base-900: #291419; $base-hover: #88132F; $base-subtle: #EBB5C1;
{
"color": {
"base": {
"value": "#AA183A",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F4",
"type": "color"
},
"100": {
"value": "#FBDAE2",
"type": "color"
},
"200": {
"value": "#F5B8C6",
"type": "color"
},
"300": {
"value": "#E8879E",
"type": "color"
},
"400": {
"value": "#D75B78",
"type": "color"
},
"500": {
"value": "#BC3857",
"type": "color"
},
"600": {
"value": "#903248",
"type": "color"
},
"700": {
"value": "#662937",
"type": "color"
},
"800": {
"value": "#421E27",
"type": "color"
},
"900": {
"value": "#291419",
"type": "color"
}
}
}
}