What color is #AA7973?

#AA7973 is a medium, muted red. In RGB it is rgb(170, 121, 115), and in HSL hsl(7, 24%, 56%).

Is #AA7973 accessible as text?

On white, #AA7973 has a contrast ratio of 3.69:1 (fails WCAG AA for body text); on black it is 5.69:1 (passes). For text placed on #AA7973, use black for the best readability.

What is the closest Tailwind color to #AA7973?

The nearest Tailwind CSS token is olive-500 (#7C7C67).

What colors go well with #AA7973?

#AA7973 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #74A3AA. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #AA7973 below.

Is #AA7973 good for buttons?

#AA7973 works well for buttons and highlights, but use black text on #AA7973 — white text only reaches 3.69:1, below the 4.5:1 needed for normal-size labels.

Is #AA7973 the same as CSS gray?

No — #AA7973 is not the CSS named color gray, but gray (#808080) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#AA7973 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #AA7973

Not just a swatch — here's how #AA7973 works with other colors. Named schemes with #AA7973 in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #AA7973 Secondary #B76326 Accent #787743 Surface #F4EBDD Anchor #3B2A21

This palette keeps Beaver as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Japanese Sand Base · 5 colors

Base #AA7973 Surface #F0E9DC Highlight #F7F1E7 Secondary #BBAEA0 Ink #2B2723

Beaver sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Desert Clay Center · 5 colors

Center #AA7973 Surface #E3CEA8 Secondary #B17958 Accent #98976D Anchor #3E2C21

Beaver holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Coastal Morning Lead · 5 colors

Lead #AA7973 Accent #ADC3B3 Surface #E6D7BE Secondary #9BA09E Anchor #28324B

Beaver opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #AA7973 Secondary #C0ADAB Support #9B9186 Ink #17140F

Beaver is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Beaver carrying the quiet middle.

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Color Lab

How #AA7973 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 67/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 57/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 36/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 68/100

High

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 75/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 43/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 24/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 67/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 45/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 93/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #AA7973

For UI

For branding

For interior

For fashion

People also use #AA7973 with

Rosy Brown Camel Cadet Blue Gainsboro Taupe

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 5.0:1. Use

Subtle surface Use #ECE6E5 for cards and hover fills. Tint 80

Avoid beside #AA8C74 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #AA7973 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #AA7973;
  --color-base-rgb: 170 121 115;
  --color-base-oklch: oklch(62.4% 0.063 26.8);
  --color-50: #F9F6F5;
  --color-100: #F0E7E5;
  --color-200: #E0CFCC;
  --color-300: #C7ACA8;
  --color-400: #AD8A85;
  --color-500: #906A65;
  --color-600: #705552;
  --color-700: #51403E;
  --color-800: #362C2B;
  --color-900: #221C1B;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  beaver: {
    50: '#F9F6F5',
    100: '#F0E7E5',
    200: '#E0CFCC',
    300: '#C7ACA8',
    400: '#AD8A85',
    500: '#906A65',
    600: '#705552',
    700: '#51403E',
    800: '#362C2B',
    900: '#221C1B',
  },
}

$base: #AA7973;
$base-ink: #141310;
$base-50: #F9F6F5;
$base-100: #F0E7E5;
$base-200: #E0CFCC;
$base-300: #C7ACA8;
$base-400: #AD8A85;
$base-500: #906A65;
$base-600: #705552;
$base-700: #51403E;
$base-800: #362C2B;
$base-900: #221C1B;
$base-hover: #8E5D57;
$base-subtle: #E3D9D7;

{
    "color": {
        "base": {
            "value": "#AA7973",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F9F6F5",
                "type": "color"
            },
            "100": {
                "value": "#F0E7E5",
                "type": "color"
            },
            "200": {
                "value": "#E0CFCC",
                "type": "color"
            },
            "300": {
                "value": "#C7ACA8",
                "type": "color"
            },
            "400": {
                "value": "#AD8A85",
                "type": "color"
            },
            "500": {
                "value": "#906A65",
                "type": "color"
            },
            "600": {
                "value": "#705552",
                "type": "color"
            },
            "700": {
                "value": "#51403E",
                "type": "color"
            },
            "800": {
                "value": "#362C2B",
                "type": "color"
            },
            "900": {
                "value": "#221C1B",
                "type": "color"
            }
        }
    }
}

Palettes built on #AA7973

Color Lab

Pairs with #AA7973

UI roles & guardrails

In real applications

Scales

Every model

Export