#AB3665 is a mid-toned, warm red. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #AB3665 works with other colors. Named schemes with #AB3665 in its natural role, and a note on why the supporting colors balance it.
Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
This palette keeps Cranberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.
How #AB3665 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #AB3665 at work across the surfaces designers actually ship.
:root {
--color-base: #AB3665;
--color-base-rgb: 171 54 101;
--color-base-oklch: oklch(51.7% 0.158 359.6);
--color-50: #FCF3F6;
--color-100: #F6DFE8;
--color-200: #EBC1D2;
--color-300: #D996B1;
--color-400: #C46E90;
--color-500: #A84D71;
--color-600: #81415A;
--color-700: #5C3243;
--color-800: #3D242E;
--color-900: #26181D;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cranberry: {
50: '#FCF3F6',
100: '#F6DFE8',
200: '#EBC1D2',
300: '#D996B1',
400: '#C46E90',
500: '#A84D71',
600: '#81415A',
700: '#5C3243',
800: '#3D242E',
900: '#26181D',
},
}
$base: #AB3665; $base-ink: #FFFFFF; $base-50: #FCF3F6; $base-100: #F6DFE8; $base-200: #EBC1D2; $base-300: #D996B1; $base-400: #C46E90; $base-500: #A84D71; $base-600: #81415A; $base-700: #5C3243; $base-800: #3D242E; $base-900: #26181D; $base-hover: #882B50; $base-subtle: #E5C3D1;
{
"color": {
"base": {
"value": "#AB3665",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FCF3F6",
"type": "color"
},
"100": {
"value": "#F6DFE8",
"type": "color"
},
"200": {
"value": "#EBC1D2",
"type": "color"
},
"300": {
"value": "#D996B1",
"type": "color"
},
"400": {
"value": "#C46E90",
"type": "color"
},
"500": {
"value": "#A84D71",
"type": "color"
},
"600": {
"value": "#81415A",
"type": "color"
},
"700": {
"value": "#5C3243",
"type": "color"
},
"800": {
"value": "#3D242E",
"type": "color"
},
"900": {
"value": "#26181D",
"type": "color"
}
}
}
}