#AB72C8 is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #AB72C8 works with other colors. Named schemes with #AB72C8 in its natural role, and a note on why the supporting colors balance it.
Amethyst opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Amethyst sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Amethyst sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Amethyst is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Amethyst carrying the quiet middle.
Amethyst is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Amethyst.
How #AB72C8 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #AB72C8 at work across the surfaces designers actually ship.
:root {
--color-base: #AB72C8;
--color-base-rgb: 171 114 200;
--color-base-oklch: oklch(64.4% 0.138 313.5);
--color-50: #F9F4FB;
--color-100: #EEE1F4;
--color-200: #DCC4E8;
--color-300: #C19BD4;
--color-400: #A575BD;
--color-500: #8754A1;
--color-600: #6A467C;
--color-700: #4D3659;
--color-800: #34263B;
--color-900: #211925;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
amethyst: {
50: '#F9F4FB',
100: '#EEE1F4',
200: '#DCC4E8',
300: '#C19BD4',
400: '#A575BD',
500: '#8754A1',
600: '#6A467C',
700: '#4D3659',
800: '#34263B',
900: '#211925',
},
}
$base: #AB72C8; $base-ink: #141310; $base-50: #F9F4FB; $base-100: #EEE1F4; $base-200: #DCC4E8; $base-300: #C19BD4; $base-400: #A575BD; $base-500: #8754A1; $base-600: #6A467C; $base-700: #4D3659; $base-800: #34263B; $base-900: #211925; $base-hover: #9147B6; $base-subtle: #E5D8EC;
{
"color": {
"base": {
"value": "#AB72C8",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F9F4FB",
"type": "color"
},
"100": {
"value": "#EEE1F4",
"type": "color"
},
"200": {
"value": "#DCC4E8",
"type": "color"
},
"300": {
"value": "#C19BD4",
"type": "color"
},
"400": {
"value": "#A575BD",
"type": "color"
},
"500": {
"value": "#8754A1",
"type": "color"
},
"600": {
"value": "#6A467C",
"type": "color"
},
"700": {
"value": "#4D3659",
"type": "color"
},
"800": {
"value": "#34263B",
"type": "color"
},
"900": {
"value": "#211925",
"type": "color"
}
}
}
}