#AC044C is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #AC044C works with other colors. Named schemes with #AC044C in its natural role, and a note on why the supporting colors balance it.
Cranberry glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.
How #AC044C actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #AC044C at work across the surfaces designers actually ship.
:root {
--color-base: #AC044C;
--color-base-rgb: 172 4 76;
--color-base-oklch: oklch(47.9% 0.190 6.4);
--color-50: #FEF0F6;
--color-100: #FDD8E8;
--color-200: #FCB1D1;
--color-300: #F57AAF;
--color-400: #E84A8F;
--color-500: #CE276F;
--color-600: #9C2659;
--color-700: #6E2142;
--color-800: #471A2D;
--color-900: #2B121D;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cranberry: {
50: '#FEF0F6',
100: '#FDD8E8',
200: '#FCB1D1',
300: '#F57AAF',
400: '#E84A8F',
500: '#CE276F',
600: '#9C2659',
700: '#6E2142',
800: '#471A2D',
900: '#2B121D',
},
}
$base: #AC044C; $base-ink: #FFFFFF; $base-50: #FEF0F6; $base-100: #FDD8E8; $base-200: #FCB1D1; $base-300: #F57AAF; $base-400: #E84A8F; $base-500: #CE276F; $base-600: #9C2659; $base-700: #6E2142; $base-800: #471A2D; $base-900: #2B121D; $base-hover: #8B043E; $base-subtle: #F1A9C8;
{
"color": {
"base": {
"value": "#AC044C",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F6",
"type": "color"
},
"100": {
"value": "#FDD8E8",
"type": "color"
},
"200": {
"value": "#FCB1D1",
"type": "color"
},
"300": {
"value": "#F57AAF",
"type": "color"
},
"400": {
"value": "#E84A8F",
"type": "color"
},
"500": {
"value": "#CE276F",
"type": "color"
},
"600": {
"value": "#9C2659",
"type": "color"
},
"700": {
"value": "#6E2142",
"type": "color"
},
"800": {
"value": "#471A2D",
"type": "color"
},
"900": {
"value": "#2B121D",
"type": "color"
}
}
}
}