#AC075F is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #AC075F works with other colors. Named schemes with #AC075F in its natural role, and a note on why the supporting colors balance it.
Cranberry glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.
How #AC075F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #AC075F at work across the surfaces designers actually ship.
:root {
--color-base: #AC075F;
--color-base-rgb: 172 7 95;
--color-base-oklch: oklch(48.6% 0.195 357.9);
--color-50: #FEF0F8;
--color-100: #FDD8EC;
--color-200: #FCB1D9;
--color-300: #F37CBC;
--color-400: #E54D9E;
--color-500: #CB2980;
--color-600: #9A2865;
--color-700: #6D224A;
--color-800: #471A32;
--color-900: #2B121F;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cranberry: {
50: '#FEF0F8',
100: '#FDD8EC',
200: '#FCB1D9',
300: '#F37CBC',
400: '#E54D9E',
500: '#CB2980',
600: '#9A2865',
700: '#6D224A',
800: '#471A32',
900: '#2B121F',
},
}
$base: #AC075F; $base-ink: #FFFFFF; $base-50: #FEF0F8; $base-100: #FDD8EC; $base-200: #FCB1D9; $base-300: #F37CBC; $base-400: #E54D9E; $base-500: #CB2980; $base-600: #9A2865; $base-700: #6D224A; $base-800: #471A32; $base-900: #2B121F; $base-hover: #89064C; $base-subtle: #F0ABD0;
{
"color": {
"base": {
"value": "#AC075F",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F8",
"type": "color"
},
"100": {
"value": "#FDD8EC",
"type": "color"
},
"200": {
"value": "#FCB1D9",
"type": "color"
},
"300": {
"value": "#F37CBC",
"type": "color"
},
"400": {
"value": "#E54D9E",
"type": "color"
},
"500": {
"value": "#CB2980",
"type": "color"
},
"600": {
"value": "#9A2865",
"type": "color"
},
"700": {
"value": "#6D224A",
"type": "color"
},
"800": {
"value": "#471A32",
"type": "color"
},
"900": {
"value": "#2B121F",
"type": "color"
}
}
}
}