Nearest named color: Cadet Grey
#AC98BB
#AC98BB
Nearest named
Cadet Grey
Family
Purple
Lightness
70.9%
Chroma
0.055
Hue angle
310.6°
Temperature
Neutral-leaning
Contrast on white
2.64:1 · Fail
Contrast on black
7.04:1 · AAA
Web-safe
#9999CC
CSS oklch()
71% 0.05 311

#AC98BB is a soft, temperate magenta. On the Color Lab it reads clean and engineered, restrained and easy to live with. It reproduces cleanly in print.

Palettes built on #AC98BB

Not just a swatch — here's how #AC98BB works with other colors. Named schemes with #AC98BB in its natural role, and a note on why the supporting colors balance it.

Japanese Sand Base · 5 colors

Cadet Grey sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Coastal Morning Lead · 5 colors

Cadet Grey opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Nordic Calm Accent · 5 colors

Cadet Grey keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Minimal Editorial Surface · 5 colors

Cadet Grey is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cadet Grey carrying the quiet middle.

Berry & Cream Lead · 5 colors

Cadet Grey sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

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Color Lab

How #AC98BB actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 47/100
Neutral
Balanced temperature — flexible, sits between warm and cool schemes.
Softness 65/100
High
Soft and easy on the eye — gentle backdrops, calm surfaces.
Depth 28/100
Low
Airy and open — recedes, leaves the composition light.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 48/100
Moderate
A faint retro warmth without tipping into sepia.
Luxury 35/100
Low
Understated — leans refined without going austere.
Brand distinctiveness 21/100
Low
Quiet and neutral — a supporting tone, not a signature.
UI accent fit 43/100
Moderate
Workable accent with care around contrast.
Surface fit 56/100
Moderate
Usable as a tinted surface in measured doses.
Print safety 94/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #AC98BB

For UI
For branding
For interior
For fashion
People also use #AC98BB with

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AAA
Body text Do not use for body copy on light surfaces. Avoid
Large display Only on dark surfaces. Avoid
Background Pair with #141310 text at 7.0:1. Use
Subtle surface Use #EEEBF0 for cards and hover fills. Tint 80
Avoid beside #B697BA — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #AC98BB at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #AC98BB;
  --color-base-rgb: 172 152 187;
  --color-base-oklch: oklch(70.9% 0.055 310.6);
  --color-50: #F8F6F9;
  --color-100: #EBE6EF;
  --color-200: #D7CEDE;
  --color-300: #B9ABC5;
  --color-400: #9B88AA;
  --color-500: #7D698C;
  --color-600: #63546D;
  --color-700: #483F4F;
  --color-800: #312C35;
  --color-900: #1F1C21;
  --color-on-base: #141310;
}