What color is #AD2010?

#AD2010 is a dark, vivid brown. In RGB it is rgb(173, 32, 16), and in HSL hsl(6, 83%, 37%).

Is #AD2010 accessible as text?

On white, #AD2010 has a contrast ratio of 7.02:1 (passes WCAG AA for body text); on black it is 2.99:1 (fails). For text placed on #AD2010, use white for the best readability.

What is the closest Tailwind color to #AD2010?

The nearest Tailwind CSS token is orange-800 (#9F2D00).

What colors go well with #AD2010?

#AD2010 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #109DAD. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #AD2010 below.

Is #AD2010 good for buttons?

#AD2010 works well for buttons and highlights, but use white text on #AD2010 — black text only reaches 2.99:1, below the 4.5:1 needed for normal-size labels.

Is #AD2010 the same as CSS firebrick?

No — #AD2010 is not the CSS named color firebrick, but firebrick (#B22222) is the closest CSS named color.

#AD2010 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #AD2010

Not just a swatch — here's how #AD2010 works with other colors. Named schemes with #AD2010 in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #AD2010 Secondary #B76325 Accent #777743 Surface #F4EBDD Anchor #3B2A21

This palette keeps Firebrick as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Dominant #AD2010 Anchor #3A2A21 Surface #F0E2D0 Accent #969664 Secondary #3B3833

Firebrick anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #AD2010 Secondary #7B4927 Surface #EAD9C0 Accent #43503A Anchor #5A222E

Firebrick plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #AD2010 Surface #F3E6D6 Anchor #5F2036 Accent #E6C2C1 Secondary #332B2D

Firebrick sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #AD2010 Secondary #AA7A71 Support #9B9186 Ink #17140F

Firebrick is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Firebrick carrying the quiet middle.

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Color Lab

How #AD2010 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 97/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 33/100

Low

Middle-weight — neither delicate nor heavy.

Depth 54/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 54/100

Moderate

Loosely natural — an earthy edge without being rustic.

Vintage feel 46/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 54/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 48/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 91/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 9/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 81/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #AD2010

For UI

For branding

For interior

For fashion

People also use #AD2010 with

Ruby Red Copper Bondi Blue Gainsboro Espresso

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 7.0:1. Use

Subtle surface Use #F2D0CC for cards and hover fills. Tint 80

Avoid beside #AD5410 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #AD2010 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #AD2010;
  --color-base-rgb: 173 32 16;
  --color-base-oklch: oklch(48.5% 0.178 30.6);
  --color-50: #FEF2F0;
  --color-100: #FDDCD9;
  --color-200: #F8BBB4;
  --color-300: #ED8D82;
  --color-400: #DE6254;
  --color-500: #C34031;
  --color-600: #95382D;
  --color-700: #692D26;
  --color-800: #44201C;
  --color-900: #2A1613;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  firebrick: {
    50: '#FEF2F0',
    100: '#FDDCD9',
    200: '#F8BBB4',
    300: '#ED8D82',
    400: '#DE6254',
    500: '#C34031',
    600: '#95382D',
    700: '#692D26',
    800: '#44201C',
    900: '#2A1613',
  },
}

$base: #AD2010;
$base-ink: #FFFFFF;
$base-50: #FEF2F0;
$base-100: #FDDCD9;
$base-200: #F8BBB4;
$base-300: #ED8D82;
$base-400: #DE6254;
$base-500: #C34031;
$base-600: #95382D;
$base-700: #692D26;
$base-800: #44201C;
$base-900: #2A1613;
$base-hover: #8A190D;
$base-subtle: #EDB6B0;

{
    "color": {
        "base": {
            "value": "#AD2010",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF2F0",
                "type": "color"
            },
            "100": {
                "value": "#FDDCD9",
                "type": "color"
            },
            "200": {
                "value": "#F8BBB4",
                "type": "color"
            },
            "300": {
                "value": "#ED8D82",
                "type": "color"
            },
            "400": {
                "value": "#DE6254",
                "type": "color"
            },
            "500": {
                "value": "#C34031",
                "type": "color"
            },
            "600": {
                "value": "#95382D",
                "type": "color"
            },
            "700": {
                "value": "#692D26",
                "type": "color"
            },
            "800": {
                "value": "#44201C",
                "type": "color"
            },
            "900": {
                "value": "#2A1613",
                "type": "color"
            }
        }
    }
}

Palettes built on #AD2010

Color Lab

Pairs with #AD2010

UI roles & guardrails

In real applications

Scales

Every model

Export