What color is #AD9AED?

#AD9AED is a light, vivid indigo. In RGB it is rgb(173, 154, 237), and in HSL hsl(254, 70%, 77%).

Is #AD9AED accessible as text?

On white, #AD9AED has a contrast ratio of 2.44:1 (fails WCAG AA for body text); on black it is 8.62:1 (passes). For text placed on #AD9AED, use black for the best readability.

What is the closest Tailwind color to #AD9AED?

The nearest Tailwind CSS token is indigo-300 (#A3B3FF).

What colors go well with #AD9AED?

#AD9AED pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #DAED9B. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #AD9AED below.

Is #AD9AED good for buttons?

#AD9AED works well for buttons and highlights, but use black text on #AD9AED — white text only reaches 2.44:1, below the 4.5:1 needed for normal-size labels.

Is #AD9AED the same as CSS plum?

No — #AD9AED is not the CSS named color plum, but plum (#DDA0DD) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#AD9AED Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #AD9AED

Not just a swatch — here's how #AD9AED works with other colors. Named schemes with #AD9AED in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Lead #AD9AED Accent #A5C4C3 Surface #E9D6BF Secondary #9AA0A1 Anchor #23334A

Wisteria opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Nordic Calm Accent · 5 colors

Accent #AD9AED Secondary #AFB4B8 Surface #F1F2F0 Support #7F92A7 Anchor #2E3236

Wisteria keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Berry & Cream Lead · 5 colors

Lead #AD9AED Surface #F5E5D7 Anchor #5C2141 Accent #E5C2C8 Secondary #332B2F

Wisteria sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #AD9AED Secondary #D6D1EF Support #9D9088 Ink #18140F

Wisteria is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Wisteria carrying the quiet middle.

Tech Product Signal · 5 colors

Signal #AD9AED Surface #14161A Highlight #F4F6F8 Secondary #5B6572 Accent #D2C2FF

Wisteria is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Wisteria.

Build a working theme in the generator →

Color Lab

How #AD9AED actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 34/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 57/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 27/100

Low

Airy and open — recedes, leaves the composition light.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 43/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 34/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 46/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 48/100

Moderate

Workable accent with care around contrast.

Surface fit 39/100

Low

Usable as a tinted surface in measured doses.

Print safety 84/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #AD9AED

For UI

For branding

For interior

For fashion

People also use #AD9AED with

Periwinkle Wisteria Pale Goldenrod Gainsboro Russian Violet

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AAA

Body text Do not use for body copy on light surfaces. Avoid

Large display Only on dark surfaces. Avoid

Background Pair with #141310 text at 7.6:1. Use

Subtle surface Use #F0EDF9 for cards and hover fills. Tint 80

Avoid beside #CA9BED — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #AD9AED at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #AD9AED;
  --color-base-rgb: 173 154 237;
  --color-base-oklch: oklch(73.5% 0.119 293.8);
  --color-50: #F4F1FD;
  --color-100: #E3DBFA;
  --color-200: #C7BAF3;
  --color-300: #A08AE5;
  --color-400: #7A5FD3;
  --color-500: #5A3DB8;
  --color-600: #4A358C;
  --color-700: #382B64;
  --color-800: #272041;
  --color-900: #1A1528;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  wisteria: {
    50: '#F4F1FD',
    100: '#E3DBFA',
    200: '#C7BAF3',
    300: '#A08AE5',
    400: '#7A5FD3',
    500: '#5A3DB8',
    600: '#4A358C',
    700: '#382B64',
    800: '#272041',
    900: '#1A1528',
  },
}

$base: #AD9AED;
$base-ink: #141310;
$base-50: #F4F1FD;
$base-100: #E3DBFA;
$base-200: #C7BAF3;
$base-300: #A08AE5;
$base-400: #7A5FD3;
$base-500: #5A3DB8;
$base-600: #4A358C;
$base-700: #382B64;
$base-800: #272041;
$base-900: #1A1528;
$base-hover: #7959E2;
$base-subtle: #E8E4F7;

{
    "color": {
        "base": {
            "value": "#AD9AED",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F4F1FD",
                "type": "color"
            },
            "100": {
                "value": "#E3DBFA",
                "type": "color"
            },
            "200": {
                "value": "#C7BAF3",
                "type": "color"
            },
            "300": {
                "value": "#A08AE5",
                "type": "color"
            },
            "400": {
                "value": "#7A5FD3",
                "type": "color"
            },
            "500": {
                "value": "#5A3DB8",
                "type": "color"
            },
            "600": {
                "value": "#4A358C",
                "type": "color"
            },
            "700": {
                "value": "#382B64",
                "type": "color"
            },
            "800": {
                "value": "#272041",
                "type": "color"
            },
            "900": {
                "value": "#1A1528",
                "type": "color"
            }
        }
    }
}

Palettes built on #AD9AED

Color Lab

Pairs with #AD9AED

UI roles & guardrails

In real applications

Scales

Every model

Export