What color is #AE1504?

#AE1504 is a dark, vivid red. In RGB it is rgb(174, 21, 4), and in HSL hsl(6, 96%, 35%).

Is #AE1504 accessible as text?

On white, #AE1504 has a contrast ratio of 7.22:1 (passes WCAG AA for body text); on black it is 2.91:1 (fails). For text placed on #AE1504, use white for the best readability.

What is the closest Tailwind color to #AE1504?

The nearest Tailwind CSS token is orange-800 (#9F2D00).

What colors go well with #AE1504?

#AE1504 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #049EAF. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #AE1504 below.

Is #AE1504 good for buttons?

#AE1504 works well for buttons and highlights, but use white text on #AE1504 — black text only reaches 2.91:1, below the 4.5:1 needed for normal-size labels.

Is #AE1504 the same as CSS firebrick?

No — #AE1504 is not the CSS named color firebrick, but firebrick (#B22222) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#AE1504 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #AE1504

Not just a swatch — here's how #AE1504 works with other colors. Named schemes with #AE1504 in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #AE1504 Secondary #E76F52 Accent #EA9C34 Anchor #5C3950 Surface #F4E8D6

Firebrick glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Warm Autumn Interior Dominant · 5 colors

Dominant #AE1504 Secondary #B76325 Accent #777743 Surface #F4EBDD Anchor #3B2A21

This palette keeps Firebrick as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Desert Clay Center · 5 colors

Center #AE1504 Surface #E3CEA8 Secondary #B17957 Accent #98976D Anchor #3E2C21

Firebrick holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Berry & Cream Lead · 5 colors

Lead #AE1504 Surface #F3E6D6 Anchor #5F2036 Accent #E6C2C1 Secondary #332B2D

Firebrick sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #AE1504 Secondary #AA776E Support #9B9186 Ink #17140F

Firebrick is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Firebrick carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #AE1504 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 97/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 32/100

Low

Middle-weight — neither delicate nor heavy.

Depth 55/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 46/100

Moderate

Loosely natural — an earthy edge without being rustic.

Vintage feel 42/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 54/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 72/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 88/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 9/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 80/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #AE1504

For UI

For branding

For interior

For fashion

People also use #AE1504 with

Ruby Red Copper Dark Cyan Gainsboro Espresso

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 7.2:1. Use

Subtle surface Use #F5CCC7 for cards and hover fills. Tint 80

Avoid beside #AF4E04 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #AE1504 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #AE1504;
  --color-base-rgb: 174 21 4;
  --color-base-oklch: oklch(47.9% 0.186 30.5);
  --color-50: #FEF2F0;
  --color-100: #FDDCD8;
  --color-200: #FCB8B1;
  --color-300: #F6867A;
  --color-400: #E8594A;
  --color-500: #CF3726;
  --color-600: #9D3125;
  --color-700: #6E2821;
  --color-800: #481E19;
  --color-900: #2C1412;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  firebrick: {
    50: '#FEF2F0',
    100: '#FDDCD8',
    200: '#FCB8B1',
    300: '#F6867A',
    400: '#E8594A',
    500: '#CF3726',
    600: '#9D3125',
    700: '#6E2821',
    800: '#481E19',
    900: '#2C1412',
  },
}

$base: #AE1504;
$base-ink: #FFFFFF;
$base-50: #FEF2F0;
$base-100: #FDDCD8;
$base-200: #FCB8B1;
$base-300: #F6867A;
$base-400: #E8594A;
$base-500: #CF3726;
$base-600: #9D3125;
$base-700: #6E2821;
$base-800: #481E19;
$base-900: #2C1412;
$base-hover: #8C1103;
$base-subtle: #F2B0A9;

{
    "color": {
        "base": {
            "value": "#AE1504",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF2F0",
                "type": "color"
            },
            "100": {
                "value": "#FDDCD8",
                "type": "color"
            },
            "200": {
                "value": "#FCB8B1",
                "type": "color"
            },
            "300": {
                "value": "#F6867A",
                "type": "color"
            },
            "400": {
                "value": "#E8594A",
                "type": "color"
            },
            "500": {
                "value": "#CF3726",
                "type": "color"
            },
            "600": {
                "value": "#9D3125",
                "type": "color"
            },
            "700": {
                "value": "#6E2821",
                "type": "color"
            },
            "800": {
                "value": "#481E19",
                "type": "color"
            },
            "900": {
                "value": "#2C1412",
                "type": "color"
            }
        }
    }
}

Palettes built on #AE1504

Color Lab

Pairs with #AE1504

UI roles & guardrails

In real applications

Scales

Every model

Export