#AE440E is a mid-toned, warm amber. On the Color Lab it reads organic and grounded, with a faded, vintage edge. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #AE440E works with other colors. Named schemes with #AE440E in its natural role, and a note on why the supporting colors balance it.
This palette keeps Rust as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Rust anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Rust plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Rust sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Rust is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Rust carrying the quiet middle.
How #AE440E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #AE440E at work across the surfaces designers actually ship.
:root {
--color-base: #AE440E;
--color-base-rgb: 174 68 14;
--color-base-oklch: oklch(52.4% 0.151 42.2);
--color-50: #FEF5F0;
--color-100: #FDE4D8;
--color-200: #F9CBB4;
--color-300: #EEA581;
--color-400: #DF8253;
--color-500: #C56130;
--color-600: #964F2C;
--color-700: #6A3C25;
--color-800: #452A1C;
--color-900: #2A1B13;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
rust: {
50: '#FEF5F0',
100: '#FDE4D8',
200: '#F9CBB4',
300: '#EEA581',
400: '#DF8253',
500: '#C56130',
600: '#964F2C',
700: '#6A3C25',
800: '#452A1C',
900: '#2A1B13',
},
}
$base: #AE440E; $base-ink: #FFFFFF; $base-50: #FEF5F0; $base-100: #FDE4D8; $base-200: #F9CBB4; $base-300: #EEA581; $base-400: #DF8253; $base-500: #C56130; $base-600: #964F2C; $base-700: #6A3C25; $base-800: #452A1C; $base-900: #2A1B13; $base-hover: #8C360B; $base-subtle: #EEC4B0;
{
"color": {
"base": {
"value": "#AE440E",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF5F0",
"type": "color"
},
"100": {
"value": "#FDE4D8",
"type": "color"
},
"200": {
"value": "#F9CBB4",
"type": "color"
},
"300": {
"value": "#EEA581",
"type": "color"
},
"400": {
"value": "#DF8253",
"type": "color"
},
"500": {
"value": "#C56130",
"type": "color"
},
"600": {
"value": "#964F2C",
"type": "color"
},
"700": {
"value": "#6A3C25",
"type": "color"
},
"800": {
"value": "#452A1C",
"type": "color"
},
"900": {
"value": "#2A1B13",
"type": "color"
}
}
}
}