What color is #AE73AE?

#AE73AE is a medium, muted purple. In RGB it is rgb(174, 115, 174), and in HSL hsl(300, 27%, 57%).

Is #AE73AE accessible as text?

On white, #AE73AE has a contrast ratio of 3.58:1 (fails WCAG AA for body text); on black it is 5.86:1 (passes). For text placed on #AE73AE, use black for the best readability.

What is the closest Tailwind color to #AE73AE?

The nearest Tailwind CSS token is mauve-400 (#A89EA9).

What colors go well with #AE73AE?

#AE73AE pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #74AF74. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #AE73AE below.

Is #AE73AE good for buttons?

#AE73AE works well for buttons and highlights, but use black text on #AE73AE — white text only reaches 3.58:1, below the 4.5:1 needed for normal-size labels.

Is #AE73AE the same as CSS mediumpurple?

No — #AE73AE is not the CSS named color mediumpurple, but mediumpurple (#9370DB) is the closest CSS named color.

#AE73AE Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #AE73AE

Not just a swatch — here's how #AE73AE works with other colors. Named schemes with #AE73AE in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Lead #AE73AE Accent #A5C3C5 Surface #E8D6BF Secondary #9AA0A1 Anchor #25334B

Amethyst opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Lead #AE73AE Surface #F5E6D7 Anchor #5D203D Accent #E6C2C5 Secondary #332B2E

Amethyst sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Japanese Sand Base · 5 colors

Base #AE73AE Surface #F1E8DC Highlight #F7F0E7 Secondary #BDADA1 Ink #2C2723

Amethyst sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #AE73AE Secondary #C4AEC4 Support #9C9087 Ink #18140F

Amethyst is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Amethyst carrying the quiet middle.

Tech Product Signal · 5 colors

Signal #AE73AE Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #D29AD1

Amethyst is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Amethyst.

Build a working theme in the generator →

Color Lab

How #AE73AE actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 54/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 52/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 36/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 2/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 64/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 44/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 42/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 79/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 32/100

Low

Usable as a tinted surface in measured doses.

Print safety 88/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #AE73AE

For UI

For branding

For interior

For fashion

People also use #AE73AE with

Cool Gray Rose Gold Asparagus Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 5.2:1. Use

Subtle surface Use #EDE5ED for cards and hover fills. Tint 80

Avoid beside #AF749B — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #AE73AE at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #AE73AE;
  --color-base-rgb: 174 115 174;
  --color-base-oklch: oklch(63.7% 0.109 326.8);
  --color-50: #FAF5FA;
  --color-100: #F0E5F0;
  --color-200: #E1CBE1;
  --color-300: #C9A6C9;
  --color-400: #AF83AF;
  --color-500: #926392;
  --color-600: #725072;
  --color-700: #523D52;
  --color-800: #372A37;
  --color-900: #221B22;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  amethyst: {
    50: '#FAF5FA',
    100: '#F0E5F0',
    200: '#E1CBE1',
    300: '#C9A6C9',
    400: '#AF83AF',
    500: '#926392',
    600: '#725072',
    700: '#523D52',
    800: '#372A37',
    900: '#221B22',
  },
}

$base: #AE73AE;
$base-ink: #141310;
$base-50: #FAF5FA;
$base-100: #F0E5F0;
$base-200: #E1CBE1;
$base-300: #C9A6C9;
$base-400: #AF83AF;
$base-500: #926392;
$base-600: #725072;
$base-700: #523D52;
$base-800: #372A37;
$base-900: #221B22;
$base-hover: #945594;
$base-subtle: #E5D7E5;

{
    "color": {
        "base": {
            "value": "#AE73AE",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FAF5FA",
                "type": "color"
            },
            "100": {
                "value": "#F0E5F0",
                "type": "color"
            },
            "200": {
                "value": "#E1CBE1",
                "type": "color"
            },
            "300": {
                "value": "#C9A6C9",
                "type": "color"
            },
            "400": {
                "value": "#AF83AF",
                "type": "color"
            },
            "500": {
                "value": "#926392",
                "type": "color"
            },
            "600": {
                "value": "#725072",
                "type": "color"
            },
            "700": {
                "value": "#523D52",
                "type": "color"
            },
            "800": {
                "value": "#372A37",
                "type": "color"
            },
            "900": {
                "value": "#221B22",
                "type": "color"
            }
        }
    }
}

Palettes built on #AE73AE

Color Lab

Pairs with #AE73AE

UI roles & guardrails

In real applications

Scales

Every model

Export