#B00AEC is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #B00AEC works with other colors. Named schemes with #B00AEC in its natural role, and a note on why the supporting colors balance it.
Electric Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Electric Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Electric Purple.
Electric Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Electric Purple carrying the quiet middle.
Electric Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Electric Purple glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #B00AEC actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #B00AEC at work across the surfaces designers actually ship.
:root {
--color-base: #B00AEC;
--color-base-rgb: 176 10 236;
--color-base-oklch: oklch(57.6% 0.284 312.7);
--color-50: #FBF0FE;
--color-100: #F3D8FD;
--color-200: #E8B1FC;
--color-300: #D37CF3;
--color-400: #BD4DE5;
--color-500: #A029CB;
--color-600: #7C289A;
--color-700: #59226D;
--color-800: #3B1A47;
--color-900: #24122B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
electric-purple: {
50: '#FBF0FE',
100: '#F3D8FD',
200: '#E8B1FC',
300: '#D37CF3',
400: '#BD4DE5',
500: '#A029CB',
600: '#7C289A',
700: '#59226D',
800: '#3B1A47',
900: '#24122B',
},
}
$base: #B00AEC; $base-ink: #FFFFFF; $base-50: #FBF0FE; $base-100: #F3D8FD; $base-200: #E8B1FC; $base-300: #D37CF3; $base-400: #BD4DE5; $base-500: #A029CB; $base-600: #7C289A; $base-700: #59226D; $base-800: #3B1A47; $base-900: #24122B; $base-hover: #8C08BC; $base-subtle: #E4BBF3;
{
"color": {
"base": {
"value": "#B00AEC",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FBF0FE",
"type": "color"
},
"100": {
"value": "#F3D8FD",
"type": "color"
},
"200": {
"value": "#E8B1FC",
"type": "color"
},
"300": {
"value": "#D37CF3",
"type": "color"
},
"400": {
"value": "#BD4DE5",
"type": "color"
},
"500": {
"value": "#A029CB",
"type": "color"
},
"600": {
"value": "#7C289A",
"type": "color"
},
"700": {
"value": "#59226D",
"type": "color"
},
"800": {
"value": "#3B1A47",
"type": "color"
},
"900": {
"value": "#24122B",
"type": "color"
}
}
}
}