Nearest named color: Viva Magenta
#B03356
#B03356
Nearest named
Viva Magenta
Family
Pink
Lightness
51.8%
Chroma
0.162
Hue angle
8.2°
Temperature
Warm
Contrast on white
6.08:1 · AA
Contrast on black
3.06:1 · AA Large
Web-safe
#993366
CSS oklch()
52% 0.16 8

#B03356 is a mid-toned, warm red. It carries a legible label as a UI accent and reproduces cleanly in print.

Palettes built on #B03356

Not just a swatch — here's how #B03356 works with other colors. Named schemes with #B03356 in its natural role, and a note on why the supporting colors balance it.

Modern Café Dominant · 5 colors

Viva Magenta anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Viva Magenta plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Viva Magenta sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Warm Autumn Interior Dominant · 5 colors

This palette keeps Viva Magenta as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Viva Magenta is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Viva Magenta carrying the quiet middle.

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Color Lab

How #B03356 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 86/100
Warm
Reads warm and advancing — inviting, energetic, draws the eye forward.
Softness 37/100
Low
Middle-weight — neither delicate nor heavy.
Depth 50/100
Moderate
Mid depth — usable as an accent or a muted ground.
Naturalness 34/100
Low
Loosely natural — an earthy edge without being rustic.
Vintage feel 55/100
Moderate
A faint retro warmth without tipping into sepia.
Luxury 52/100
Moderate
Understated — leans refined without going austere.
Brand distinctiveness 44/100
Moderate
Recognisable but shares space with nearby hues.
UI accent fit 98/100
Very high
Strong interactive accent — visible and can carry a legible label.
Surface fit 9/100
Very low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 82/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #B03356

For UI
For branding
For interior
For fashion
People also use #B03356 with

UI roles & guardrails

Primary action Safe as a filled button with white label. AA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 6.1:1. Use
Subtle surface Use #EED8DE for cards and hover fills. Tint 80
Avoid beside #B23A34 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #B03356 at work across the surfaces designers actually ship.

Website / UI
Northwind Sign up
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #B03356;
  --color-base-rgb: 176 51 86;
  --color-base-oklch: oklch(51.8% 0.162 8.2);
  --color-50: #FCF3F5;
  --color-100: #F6DFE5;
  --color-200: #EDC0CD;
  --color-300: #DB94A8;
  --color-400: #C76B85;
  --color-500: #AB4A65;
  --color-600: #833F52;
  --color-700: #5E313E;
  --color-800: #3E232B;
  --color-900: #26171B;
  --color-on-base: #FFFFFF;
}