#B2124D is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #B2124D works with other colors. Named schemes with #B2124D in its natural role, and a note on why the supporting colors balance it.
Viva Magenta glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Viva Magenta sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Viva Magenta anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Viva Magenta plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Viva Magenta is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Viva Magenta carrying the quiet middle.
How #B2124D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #B2124D at work across the surfaces designers actually ship.
:root {
--color-base: #B2124D;
--color-base-rgb: 178 18 77;
--color-base-oklch: oklch(49.5% 0.189 8.0);
--color-50: #FEF0F6;
--color-100: #FCD9E6;
--color-200: #F8B5CD;
--color-300: #ED83A9;
--color-400: #DD5587;
--color-500: #C33267;
--color-600: #942E53;
--color-700: #69263F;
--color-800: #441D2B;
--color-900: #2A141C;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
viva-magenta: {
50: '#FEF0F6',
100: '#FCD9E6',
200: '#F8B5CD',
300: '#ED83A9',
400: '#DD5587',
500: '#C33267',
600: '#942E53',
700: '#69263F',
800: '#441D2B',
900: '#2A141C',
},
}
$base: #B2124D; $base-ink: #FFFFFF; $base-50: #FEF0F6; $base-100: #FCD9E6; $base-200: #F8B5CD; $base-300: #ED83A9; $base-400: #DD5587; $base-500: #C33267; $base-600: #942E53; $base-700: #69263F; $base-800: #441D2B; $base-900: #2A141C; $base-hover: #8D0E3D; $base-subtle: #EDB2C8;
{
"color": {
"base": {
"value": "#B2124D",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F6",
"type": "color"
},
"100": {
"value": "#FCD9E6",
"type": "color"
},
"200": {
"value": "#F8B5CD",
"type": "color"
},
"300": {
"value": "#ED83A9",
"type": "color"
},
"400": {
"value": "#DD5587",
"type": "color"
},
"500": {
"value": "#C33267",
"type": "color"
},
"600": {
"value": "#942E53",
"type": "color"
},
"700": {
"value": "#69263F",
"type": "color"
},
"800": {
"value": "#441D2B",
"type": "color"
},
"900": {
"value": "#2A141C",
"type": "color"
}
}
}
}