What color is #B23751?

#B23751 is a medium rose. In RGB it is rgb(178, 55, 81), and in HSL hsl(347, 53%, 46%).

Is #B23751 accessible as text?

On white, #B23751 has a contrast ratio of 5.90:1 (passes WCAG AA for body text); on black it is 3.56:1 (fails). For text placed on #B23751, use white for the best readability.

What is the closest Tailwind color to #B23751?

The nearest Tailwind CSS token is rose-700 (#C70036).

What colors go well with #B23751?

#B23751 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #37B399. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #B23751 below.

Is #B23751 good for buttons?

#B23751 works well for buttons and highlights, but use white text on #B23751 — black text only reaches 3.56:1, below the 4.5:1 needed for normal-size labels.

Is #B23751 the same as CSS firebrick?

No — #B23751 is not the CSS named color firebrick, but firebrick (#B22222) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#B23751 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #B23751

Not just a swatch — here's how #B23751 works with other colors. Named schemes with #B23751 in its natural role, and a note on why the supporting colors balance it.

Modern Café Dominant · 5 colors

Dominant #B23751 Anchor #3B2A21 Surface #F1E2D1 Accent #989664 Secondary #3C3833

Viva Magenta anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #B23751 Secondary #7C4829 Surface #EBD9C1 Accent #444F39 Anchor #5A2230

Viva Magenta plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Warm Autumn Interior Dominant · 5 colors

Dominant #B23751 Secondary #B8622A Accent #797642 Surface #F5EBDD Anchor #3B2A21

This palette keeps Viva Magenta as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Berry & Cream Lead · 5 colors

Lead #B23751 Surface #F4E6D6 Anchor #5E2038 Accent #E6C2C2 Secondary #332B2E

Viva Magenta sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #B23751 Secondary #B3868A Support #9B9087 Ink #17140F

Viva Magenta is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Viva Magenta carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #B23751 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 87/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 38/100

Low

Middle-weight — neither delicate nor heavy.

Depth 50/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 43/100

Moderate

Loosely natural — an earthy edge without being rustic.

Vintage feel 57/100

Moderate

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 52/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 43/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 99/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 10/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 83/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #B23751

For UI

For branding

For interior

For fashion

People also use #B23751 with

Byzantine Ginger Light Sea Green Gainsboro Taupe

UI roles & guardrails

Primary action Safe as a filled button with white label. AA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 5.9:1. Use

Subtle surface Use #EED9DE for cards and hover fills. Tint 80

Avoid beside #B34637 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #B23751 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #B23751;
  --color-base-rgb: 178 55 81;
  --color-base-oklch: oklch(52.4% 0.159 12.1);
  --color-50: #FCF3F5;
  --color-100: #F6DFE4;
  --color-200: #ECC1CA;
  --color-300: #DA95A4;
  --color-400: #C56D80;
  --color-500: #A94C60;
  --color-600: #82404E;
  --color-700: #5D323B;
  --color-800: #3D2429;
  --color-900: #26171B;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  viva-magenta: {
    50: '#FCF3F5',
    100: '#F6DFE4',
    200: '#ECC1CA',
    300: '#DA95A4',
    400: '#C56D80',
    500: '#A94C60',
    600: '#82404E',
    700: '#5D323B',
    800: '#3D2429',
    900: '#26171B',
  },
}

$base: #B23751;
$base-ink: #FFFFFF;
$base-50: #FCF3F5;
$base-100: #F6DFE4;
$base-200: #ECC1CA;
$base-300: #DA95A4;
$base-400: #C56D80;
$base-500: #A94C60;
$base-600: #82404E;
$base-700: #5D323B;
$base-800: #3D2429;
$base-900: #26171B;
$base-hover: #902C42;
$base-subtle: #E6C5CC;

{
    "color": {
        "base": {
            "value": "#B23751",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FCF3F5",
                "type": "color"
            },
            "100": {
                "value": "#F6DFE4",
                "type": "color"
            },
            "200": {
                "value": "#ECC1CA",
                "type": "color"
            },
            "300": {
                "value": "#DA95A4",
                "type": "color"
            },
            "400": {
                "value": "#C56D80",
                "type": "color"
            },
            "500": {
                "value": "#A94C60",
                "type": "color"
            },
            "600": {
                "value": "#82404E",
                "type": "color"
            },
            "700": {
                "value": "#5D323B",
                "type": "color"
            },
            "800": {
                "value": "#3D2429",
                "type": "color"
            },
            "900": {
                "value": "#26171B",
                "type": "color"
            }
        }
    }
}

Palettes built on #B23751

Color Lab

Pairs with #B23751

UI roles & guardrails

In real applications

Scales

Every model

Export