#B274E2 is a mid-toned, cool magenta. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #B274E2 works with other colors. Named schemes with #B274E2 in its natural role, and a note on why the supporting colors balance it.
Medium Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Medium Purple keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Medium Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Medium Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Purple carrying the quiet middle.
Medium Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Medium Purple.
How #B274E2 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #B274E2 at work across the surfaces designers actually ship.
:root {
--color-base: #B274E2;
--color-base-rgb: 178 116 226;
--color-base-oklch: oklch(66.8% 0.167 308.5);
--color-50: #F8F2FD;
--color-100: #ECDDF9;
--color-200: #DABCF1;
--color-300: #BD8EE2;
--color-400: #A063CF;
--color-500: #8241B4;
--color-600: #663889;
--color-700: #4B2D62;
--color-800: #332140;
--color-900: #201627;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
medium-purple: {
50: '#F8F2FD',
100: '#ECDDF9',
200: '#DABCF1',
300: '#BD8EE2',
400: '#A063CF',
500: '#8241B4',
600: '#663889',
700: '#4B2D62',
800: '#332140',
900: '#201627',
},
}
$base: #B274E2; $base-ink: #141310; $base-50: #F8F2FD; $base-100: #ECDDF9; $base-200: #DABCF1; $base-300: #BD8EE2; $base-400: #A063CF; $base-500: #8241B4; $base-600: #663889; $base-700: #4B2D62; $base-800: #332140; $base-900: #201627; $base-hover: #933CD6; $base-subtle: #E7D9F2;
{
"color": {
"base": {
"value": "#B274E2",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F8F2FD",
"type": "color"
},
"100": {
"value": "#ECDDF9",
"type": "color"
},
"200": {
"value": "#DABCF1",
"type": "color"
},
"300": {
"value": "#BD8EE2",
"type": "color"
},
"400": {
"value": "#A063CF",
"type": "color"
},
"500": {
"value": "#8241B4",
"type": "color"
},
"600": {
"value": "#663889",
"type": "color"
},
"700": {
"value": "#4B2D62",
"type": "color"
},
"800": {
"value": "#332140",
"type": "color"
},
"900": {
"value": "#201627",
"type": "color"
}
}
}
}