#B277C8 is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #B277C8 works with other colors. Named schemes with #B277C8 in its natural role, and a note on why the supporting colors balance it.
Amethyst opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Amethyst sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Amethyst sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Amethyst is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Amethyst carrying the quiet middle.
Amethyst is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Amethyst.
How #B277C8 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #B277C8 at work across the surfaces designers actually ship.
:root {
--color-base: #B277C8;
--color-base-rgb: 178 119 200;
--color-base-oklch: oklch(66.0% 0.132 316.5);
--color-50: #F9F4FB;
--color-100: #EFE2F4;
--color-200: #DEC5E7;
--color-300: #C49CD3;
--color-400: #A976BC;
--color-500: #8C559F;
--color-600: #6D477B;
--color-700: #4F3658;
--color-800: #35263B;
--color-900: #211924;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
amethyst: {
50: '#F9F4FB',
100: '#EFE2F4',
200: '#DEC5E7',
300: '#C49CD3',
400: '#A976BC',
500: '#8C559F',
600: '#6D477B',
700: '#4F3658',
800: '#35263B',
900: '#211924',
},
}
$base: #B277C8; $base-ink: #141310; $base-50: #F9F4FB; $base-100: #EFE2F4; $base-200: #DEC5E7; $base-300: #C49CD3; $base-400: #A976BC; $base-500: #8C559F; $base-600: #6D477B; $base-700: #4F3658; $base-800: #35263B; $base-900: #211924; $base-hover: #994BB6; $base-subtle: #E7DAEC;
{
"color": {
"base": {
"value": "#B277C8",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F9F4FB",
"type": "color"
},
"100": {
"value": "#EFE2F4",
"type": "color"
},
"200": {
"value": "#DEC5E7",
"type": "color"
},
"300": {
"value": "#C49CD3",
"type": "color"
},
"400": {
"value": "#A976BC",
"type": "color"
},
"500": {
"value": "#8C559F",
"type": "color"
},
"600": {
"value": "#6D477B",
"type": "color"
},
"700": {
"value": "#4F3658",
"type": "color"
},
"800": {
"value": "#35263B",
"type": "color"
},
"900": {
"value": "#211924",
"type": "color"
}
}
}
}