What color is #B294EA?

#B294EA is a light, soft violet. In RGB it is rgb(178, 148, 234), and in HSL hsl(261, 67%, 75%).

Is #B294EA accessible as text?

On white, #B294EA has a contrast ratio of 2.52:1 (fails WCAG AA for body text); on black it is 8.32:1 (passes). For text placed on #B294EA, use black for the best readability.

What is the closest Tailwind color to #B294EA?

The nearest Tailwind CSS token is violet-400 (#A684FF).

What colors go well with #B294EA?

#B294EA pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #CCEA95. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #B294EA below.

Is #B294EA good for buttons?

#B294EA works well for buttons and highlights, but use black text on #B294EA — white text only reaches 2.52:1, below the 4.5:1 needed for normal-size labels.

Is #B294EA the same as CSS plum?

No — #B294EA is not the CSS named color plum, but plum (#DDA0DD) is the closest CSS named color.

#B294EA Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #B294EA

Not just a swatch — here's how #B294EA works with other colors. Named schemes with #B294EA in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Lead #B294EA Accent #A5C4C4 Surface #E9D6BF Secondary #9AA0A1 Anchor #23334B

Wisteria opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Nordic Calm Accent · 5 colors

Accent #B294EA Secondary #AFB4B8 Surface #F1F2F0 Support #7F92A7 Anchor #2E3236

Wisteria keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Berry & Cream Lead · 5 colors

Lead #B294EA Surface #F5E6D7 Anchor #5C2140 Accent #E5C2C7 Secondary #332B2F

Wisteria sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #B294EA Secondary #D7CDED Support #9C9088 Ink #18140F

Wisteria is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Wisteria carrying the quiet middle.

Tech Product Signal · 5 colors

Signal #B294EA Surface #14161A Highlight #F4F6F8 Secondary #5C6572 Accent #D7BCFF

Wisteria is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Wisteria.

Build a working theme in the generator →

Color Lab

How #B294EA actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 37/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 56/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 28/100

Low

Airy and open — recedes, leaves the composition light.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 43/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 35/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 48/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 51/100

Moderate

Workable accent with care around contrast.

Surface fit 36/100

Low

Usable as a tinted surface in measured doses.

Print safety 84/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #B294EA

For UI

For branding

For interior

For fashion

People also use #B294EA with

Light Steel Blue Wisteria Tea Green Gainsboro Russian Violet

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AAA

Body text Do not use for body copy on light surfaces. Avoid

Large display Only on dark surfaces. Avoid

Background Pair with #141310 text at 7.4:1. Use

Subtle surface Use #F0ECF8 for cards and hover fills. Tint 80

Avoid beside #CF95EA — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #B294EA at work across the surfaces designers actually ship.

Website / UI

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Build faster.

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #B294EA;
  --color-base-rgb: 178 148 234;
  --color-base-oklch: oklch(72.7% 0.125 299.3);
  --color-50: #F6F2FD;
  --color-100: #E6DCF9;
  --color-200: #CEBBF1;
  --color-300: #AB8CE3;
  --color-400: #8862D0;
  --color-500: #693FB5;
  --color-600: #54378B;
  --color-700: #3F2C62;
  --color-800: #2C2041;
  --color-900: #1C1628;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  wisteria: {
    50: '#F6F2FD',
    100: '#E6DCF9',
    200: '#CEBBF1',
    300: '#AB8CE3',
    400: '#8862D0',
    500: '#693FB5',
    600: '#54378B',
    700: '#3F2C62',
    800: '#2C2041',
    900: '#1C1628',
  },
}

$base: #B294EA;
$base-ink: #141310;
$base-50: #F6F2FD;
$base-100: #E6DCF9;
$base-200: #CEBBF1;
$base-300: #AB8CE3;
$base-400: #8862D0;
$base-500: #693FB5;
$base-600: #54378B;
$base-700: #3F2C62;
$base-800: #2C2041;
$base-900: #1C1628;
$base-hover: #8455DD;
$base-subtle: #E9E2F6;

{
    "color": {
        "base": {
            "value": "#B294EA",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F6F2FD",
                "type": "color"
            },
            "100": {
                "value": "#E6DCF9",
                "type": "color"
            },
            "200": {
                "value": "#CEBBF1",
                "type": "color"
            },
            "300": {
                "value": "#AB8CE3",
                "type": "color"
            },
            "400": {
                "value": "#8862D0",
                "type": "color"
            },
            "500": {
                "value": "#693FB5",
                "type": "color"
            },
            "600": {
                "value": "#54378B",
                "type": "color"
            },
            "700": {
                "value": "#3F2C62",
                "type": "color"
            },
            "800": {
                "value": "#2C2041",
                "type": "color"
            },
            "900": {
                "value": "#1C1628",
                "type": "color"
            }
        }
    }
}

Palettes built on #B294EA

Color Lab

Pairs with #B294EA

UI roles & guardrails

In real applications

Scales

Every model

Export