What color is #B30948?

#B30948 is a dark, vivid rose. In RGB it is rgb(179, 9, 72), and in HSL hsl(338, 90%, 37%).

Is #B30948 accessible as text?

On white, #B30948 has a contrast ratio of 6.89:1 (passes WCAG AA for body text); on black it is 3.05:1 (fails). For text placed on #B30948, use white for the best readability.

What is the closest Tailwind color to #B30948?

The nearest Tailwind CSS token is pink-800 (#A3004C).

What colors go well with #B30948?

#B30948 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #09B375. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #B30948 below.

Is #B30948 good for buttons?

#B30948 works well for buttons and highlights, but use white text on #B30948 — black text only reaches 3.05:1, below the 4.5:1 needed for normal-size labels.

Is #B30948 the same as CSS firebrick?

No — #B30948 is not the CSS named color firebrick, but firebrick (#B22222) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#B30948 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #B30948

Not just a swatch — here's how #B30948 works with other colors. Named schemes with #B30948 in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #B30948 Secondary #E86E58 Accent #ED9A39 Anchor #5B3A52 Surface #F5E8D6

Viva Magenta glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Berry & Cream Lead · 5 colors

Lead #B30948 Surface #F4E6D6 Anchor #5E2039 Accent #E6C2C3 Secondary #332B2E

Viva Magenta sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Modern Café Dominant · 5 colors

Dominant #B30948 Anchor #3B2A21 Surface #F1E2D1 Accent #989563 Secondary #3C3833

Viva Magenta anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #B30948 Secondary #7C4829 Surface #EBD9C1 Accent #444F39 Anchor #5A2230

Viva Magenta plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #B30948 Secondary #AF7981 Support #9B9087 Ink #17140F

Viva Magenta is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Viva Magenta carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #B30948 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 88/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 32/100

Low

Middle-weight — neither delicate nor heavy.

Depth 54/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 20/100

Low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 38/100

Low

A faint retro warmth without tipping into sepia.

Luxury 52/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 75/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 87/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 8/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 79/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #B30948

For UI

For branding

For interior

For fashion

People also use #B30948 with

Byzantine Firebrick Shamrock Green Gainsboro Taupe

UI roles & guardrails

Primary action Safe as a filled button with white label. AA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 6.9:1. Use

Subtle surface Use #F4CAD9 for cards and hover fills. Tint 80

Avoid beside #B3090F — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #B30948 at work across the surfaces designers actually ship.

Website / UI

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Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #B30948;
  --color-base-rgb: 179 9 72;
  --color-base-oklch: oklch(49.3% 0.193 9.8);
  --color-50: #FEF0F5;
  --color-100: #FDD8E6;
  --color-200: #FBB2CC;
  --color-300: #F27EA8;
  --color-400: #E34F85;
  --color-500: #CA2B65;
  --color-600: #992952;
  --color-700: #6C233E;
  --color-800: #461B2B;
  --color-900: #2B121B;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  viva-magenta: {
    50: '#FEF0F5',
    100: '#FDD8E6',
    200: '#FBB2CC',
    300: '#F27EA8',
    400: '#E34F85',
    500: '#CA2B65',
    600: '#992952',
    700: '#6C233E',
    800: '#461B2B',
    900: '#2B121B',
  },
}

$base: #B30948;
$base-ink: #FFFFFF;
$base-50: #FEF0F5;
$base-100: #FDD8E6;
$base-200: #FBB2CC;
$base-300: #F27EA8;
$base-400: #E34F85;
$base-500: #CA2B65;
$base-600: #992952;
$base-700: #6C233E;
$base-800: #461B2B;
$base-900: #2B121B;
$base-hover: #8F0839;
$base-subtle: #F0AEC6;

{
    "color": {
        "base": {
            "value": "#B30948",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF0F5",
                "type": "color"
            },
            "100": {
                "value": "#FDD8E6",
                "type": "color"
            },
            "200": {
                "value": "#FBB2CC",
                "type": "color"
            },
            "300": {
                "value": "#F27EA8",
                "type": "color"
            },
            "400": {
                "value": "#E34F85",
                "type": "color"
            },
            "500": {
                "value": "#CA2B65",
                "type": "color"
            },
            "600": {
                "value": "#992952",
                "type": "color"
            },
            "700": {
                "value": "#6C233E",
                "type": "color"
            },
            "800": {
                "value": "#461B2B",
                "type": "color"
            },
            "900": {
                "value": "#2B121B",
                "type": "color"
            }
        }
    }
}