#B415E4 is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #B415E4 works with other colors. Named schemes with #B415E4 in its natural role, and a note on why the supporting colors balance it.
Electric Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Electric Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Electric Purple.
Electric Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Electric Purple carrying the quiet middle.
Electric Purple glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Electric Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
How #B415E4 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #B415E4 at work across the surfaces designers actually ship.
:root {
--color-base: #B415E4;
--color-base-rgb: 180 21 228;
--color-base-oklch: oklch(57.8% 0.275 315.5);
--color-50: #FBF0FE;
--color-100: #F4D9FD;
--color-200: #E8B4F8;
--color-300: #D482ED;
--color-400: #BE54DE;
--color-500: #A131C3;
--color-600: #7C2D95;
--color-700: #592669;
--color-800: #3B1C44;
--color-900: #25132A;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
electric-purple: {
50: '#FBF0FE',
100: '#F4D9FD',
200: '#E8B4F8',
300: '#D482ED',
400: '#BE54DE',
500: '#A131C3',
600: '#7C2D95',
700: '#592669',
800: '#3B1C44',
900: '#25132A',
},
}
$base: #B415E4; $base-ink: #FFFFFF; $base-50: #FBF0FE; $base-100: #F4D9FD; $base-200: #E8B4F8; $base-300: #D482ED; $base-400: #BE54DE; $base-500: #A131C3; $base-600: #7C2D95; $base-700: #592669; $base-800: #3B1C44; $base-900: #25132A; $base-hover: #9011B7; $base-subtle: #E5BFF1;
{
"color": {
"base": {
"value": "#B415E4",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FBF0FE",
"type": "color"
},
"100": {
"value": "#F4D9FD",
"type": "color"
},
"200": {
"value": "#E8B4F8",
"type": "color"
},
"300": {
"value": "#D482ED",
"type": "color"
},
"400": {
"value": "#BE54DE",
"type": "color"
},
"500": {
"value": "#A131C3",
"type": "color"
},
"600": {
"value": "#7C2D95",
"type": "color"
},
"700": {
"value": "#592669",
"type": "color"
},
"800": {
"value": "#3B1C44",
"type": "color"
},
"900": {
"value": "#25132A",
"type": "color"
}
}
}
}