What color is #B481BD?

#B481BD is a light, muted purple. In RGB it is rgb(180, 129, 189), and in HSL hsl(291, 31%, 62%).

Is #B481BD accessible as text?

On white, #B481BD has a contrast ratio of 3.08:1 (fails WCAG AA for body text); on black it is 6.82:1 (passes). For text placed on #B481BD, use black for the best readability.

What is the closest Tailwind color to #B481BD?

The nearest Tailwind CSS token is mauve-400 (#A89EA9).

What colors go well with #B481BD?

#B481BD pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #89BC80. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #B481BD below.

Is #B481BD good for buttons?

#B481BD works well for buttons and highlights, but use black text on #B481BD — white text only reaches 3.08:1, below the 4.5:1 needed for normal-size labels.

Is #B481BD the same as CSS orchid?

No — #B481BD is not the CSS named color orchid, but orchid (#DA70D6) is the closest CSS named color.

#B481BD Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #B481BD

Not just a swatch — here's how #B481BD works with other colors. Named schemes with #B481BD in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Lead #B481BD Accent #A5C3C5 Surface #E8D6BF Secondary #9AA0A1 Anchor #24334B

Puce opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Lead #B481BD Surface #F5E6D7 Anchor #5D203E Accent #E5C2C6 Secondary #332B2E

Puce sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Japanese Sand Base · 5 colors

Base #B481BD Surface #F1E8DC Highlight #F7F0E7 Secondary #BDADA1 Ink #2C2723

Puce sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #B481BD Secondary #CEBBD1 Support #9C9087 Ink #18140F

Puce is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Puce carrying the quiet middle.

Tech Product Signal · 5 colors

Signal #B481BD Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #D8A8E0

Puce is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Puce.

Build a working theme in the generator →

Color Lab

How #B481BD actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 51/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 55/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 32/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 1/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 60/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 40/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 40/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 66/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 38/100

Low

Usable as a tinted surface in measured doses.

Print safety 88/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #B481BD

For UI

For branding

For interior

For fashion

People also use #B481BD with

Lilac Puce Dark Sea Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 6.0:1. Use

Subtle surface Use #EFE7F0 for cards and hover fills. Tint 80

Avoid beside #BC80B1 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #B481BD at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #B481BD;
  --color-base-rgb: 180 129 189;
  --color-base-oklch: oklch(67.4% 0.103 321.4);
  --color-50: #F9F5FA;
  --color-100: #EFE4F1;
  --color-200: #DFCAE3;
  --color-300: #C6A4CC;
  --color-400: #AB7FB3;
  --color-500: #8E5F96;
  --color-600: #6E4E74;
  --color-700: #503B54;
  --color-800: #362938;
  --color-900: #221A23;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  puce: {
    50: '#F9F5FA',
    100: '#EFE4F1',
    200: '#DFCAE3',
    300: '#C6A4CC',
    400: '#AB7FB3',
    500: '#8E5F96',
    600: '#6E4E74',
    700: '#503B54',
    800: '#362938',
    900: '#221A23',
  },
}

$base: #B481BD;
$base-ink: #141310;
$base-50: #F9F5FA;
$base-100: #EFE4F1;
$base-200: #DFCAE3;
$base-300: #C6A4CC;
$base-400: #AB7FB3;
$base-500: #8E5F96;
$base-600: #6E4E74;
$base-700: #503B54;
$base-800: #362938;
$base-900: #221A23;
$base-hover: #9A57A6;
$base-subtle: #E7DBE9;

{
    "color": {
        "base": {
            "value": "#B481BD",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F9F5FA",
                "type": "color"
            },
            "100": {
                "value": "#EFE4F1",
                "type": "color"
            },
            "200": {
                "value": "#DFCAE3",
                "type": "color"
            },
            "300": {
                "value": "#C6A4CC",
                "type": "color"
            },
            "400": {
                "value": "#AB7FB3",
                "type": "color"
            },
            "500": {
                "value": "#8E5F96",
                "type": "color"
            },
            "600": {
                "value": "#6E4E74",
                "type": "color"
            },
            "700": {
                "value": "#503B54",
                "type": "color"
            },
            "800": {
                "value": "#362938",
                "type": "color"
            },
            "900": {
                "value": "#221A23",
                "type": "color"
            }
        }
    }
}