#B60A77 is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #B60A77 works with other colors. Named schemes with #B60A77 in its natural role, and a note on why the supporting colors balance it.
Medium Violet Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Medium Violet Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Medium Violet Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Medium Violet Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Medium Violet Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Violet Red carrying the quiet middle.
How #B60A77 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #B60A77 at work across the surfaces designers actually ship.
:root {
--color-base: #B60A77;
--color-base-rgb: 182 10 119;
--color-base-oklch: oklch(51.4% 0.210 350.4);
--color-50: #FEF0F9;
--color-100: #FDD8F0;
--color-200: #FBB2E0;
--color-300: #F27EC7;
--color-400: #E34FAD;
--color-500: #CA2B90;
--color-600: #992970;
--color-700: #6C2351;
--color-800: #461B36;
--color-900: #2B1222;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
medium-violet-red: {
50: '#FEF0F9',
100: '#FDD8F0',
200: '#FBB2E0',
300: '#F27EC7',
400: '#E34FAD',
500: '#CA2B90',
600: '#992970',
700: '#6C2351',
800: '#461B36',
900: '#2B1222',
},
}
$base: #B60A77; $base-ink: #FFFFFF; $base-50: #FEF0F9; $base-100: #FDD8F0; $base-200: #FBB2E0; $base-300: #F27EC7; $base-400: #E34FAD; $base-500: #CA2B90; $base-600: #992970; $base-700: #6C2351; $base-800: #461B36; $base-900: #2B1222; $base-hover: #930860; $base-subtle: #F0AFD8;
{
"color": {
"base": {
"value": "#B60A77",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F9",
"type": "color"
},
"100": {
"value": "#FDD8F0",
"type": "color"
},
"200": {
"value": "#FBB2E0",
"type": "color"
},
"300": {
"value": "#F27EC7",
"type": "color"
},
"400": {
"value": "#E34FAD",
"type": "color"
},
"500": {
"value": "#CA2B90",
"type": "color"
},
"600": {
"value": "#992970",
"type": "color"
},
"700": {
"value": "#6C2351",
"type": "color"
},
"800": {
"value": "#461B36",
"type": "color"
},
"900": {
"value": "#2B1222",
"type": "color"
}
}
}
}