What color is #B72201?

#B72201 is a dark, vivid red. In RGB it is rgb(183, 34, 1), and in HSL hsl(11, 99%, 36%).

Is #B72201 accessible as text?

On white, #B72201 has a contrast ratio of 6.48:1 (passes WCAG AA for body text); on black it is 3.24:1 (fails). For text placed on #B72201, use white for the best readability.

What is the closest Tailwind color to #B72201?

The nearest Tailwind CSS token is red-700 (#C10007).

What colors go well with #B72201?

#B72201 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #0195B7. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #B72201 below.

Is #B72201 good for buttons?

#B72201 works well for buttons and highlights, but use white text on #B72201 — black text only reaches 3.24:1, below the 4.5:1 needed for normal-size labels.

Is #B72201 the same as CSS firebrick?

No — #B72201 is not the CSS named color firebrick, but firebrick (#B22222) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#B72201 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #B72201

Not just a swatch — here's how #B72201 works with other colors. Named schemes with #B72201 in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #B72201 Secondary #E76F52 Accent #EA9C34 Anchor #5C3950 Surface #F4E8D6

Firebrick glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Warm Autumn Interior Dominant · 5 colors

Dominant #B72201 Secondary #B76324 Accent #777743 Surface #F4ECDD Anchor #3B2A20

This palette keeps Firebrick as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Desert Clay Center · 5 colors

Center #B72201 Surface #E3CEA8 Secondary #B17957 Accent #97976D Anchor #3E2C21

Firebrick holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Berry & Cream Lead · 5 colors

Lead #B72201 Surface #F3E6D6 Anchor #5F2036 Accent #E6C2C1 Secondary #332B2D

Firebrick sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #B72201 Secondary #B27F74 Support #9B9186 Ink #17140F

Firebrick is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Firebrick carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #B72201 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 98/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 33/100

Low

Middle-weight — neither delicate nor heavy.

Depth 53/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 46/100

Moderate

Loosely natural — an earthy edge without being rustic.

Vintage feel 43/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 52/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 72/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 90/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 8/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 80/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #B72201

For UI

For branding

For interior

For fashion

People also use #B72201 with

Raspberry Dark Goldenrod Dark Cyan Gainsboro Taupe

UI roles & guardrails

Primary action Safe as a filled button with white label. AA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 6.5:1. Use

Subtle surface Use #F6D0C7 for cards and hover fills. Tint 80

Avoid beside #B75F01 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #B72201 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #B72201;
  --color-base-rgb: 183 34 1;
  --color-base-oklch: oklch(50.4% 0.187 32.6);
  --color-50: #FEF3F0;
  --color-100: #FDDFD8;
  --color-200: #FCBEB1;
  --color-300: #F78F78;
  --color-400: #EB6547;
  --color-500: #D24323;
  --color-600: #9F3A23;
  --color-700: #6F2E1F;
  --color-800: #482119;
  --color-900: #2C1611;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  firebrick: {
    50: '#FEF3F0',
    100: '#FDDFD8',
    200: '#FCBEB1',
    300: '#F78F78',
    400: '#EB6547',
    500: '#D24323',
    600: '#9F3A23',
    700: '#6F2E1F',
    800: '#482119',
    900: '#2C1611',
  },
}

$base: #B72201;
$base-ink: #FFFFFF;
$base-50: #FEF3F0;
$base-100: #FDDFD8;
$base-200: #FCBEB1;
$base-300: #F78F78;
$base-400: #EB6547;
$base-500: #D24323;
$base-600: #9F3A23;
$base-700: #6F2E1F;
$base-800: #482119;
$base-900: #2C1611;
$base-hover: #921B01;
$base-subtle: #F3B7A9;

{
    "color": {
        "base": {
            "value": "#B72201",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF3F0",
                "type": "color"
            },
            "100": {
                "value": "#FDDFD8",
                "type": "color"
            },
            "200": {
                "value": "#FCBEB1",
                "type": "color"
            },
            "300": {
                "value": "#F78F78",
                "type": "color"
            },
            "400": {
                "value": "#EB6547",
                "type": "color"
            },
            "500": {
                "value": "#D24323",
                "type": "color"
            },
            "600": {
                "value": "#9F3A23",
                "type": "color"
            },
            "700": {
                "value": "#6F2E1F",
                "type": "color"
            },
            "800": {
                "value": "#482119",
                "type": "color"
            },
            "900": {
                "value": "#2C1611",
                "type": "color"
            }
        }
    }
}

Palettes built on #B72201

Color Lab

Pairs with #B72201

UI roles & guardrails

In real applications

Scales

Every model

Export