What color is #B7253B?

#B7253B is a medium red. In RGB it is rgb(183, 37, 59), and in HSL hsl(351, 66%, 43%).

Is #B7253B accessible as text?

On white, #B7253B has a contrast ratio of 6.29:1 (passes WCAG AA for body text); on black it is 3.34:1 (fails). For text placed on #B7253B, use white for the best readability.

What is the closest Tailwind color to #B7253B?

The nearest Tailwind CSS token is rose-700 (#C70036).

What colors go well with #B7253B?

#B7253B pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #25B6A0. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #B7253B below.

Is #B7253B good for buttons?

#B7253B works well for buttons and highlights, but use white text on #B7253B — black text only reaches 3.34:1, below the 4.5:1 needed for normal-size labels.

Is #B7253B the same as CSS firebrick?

No — #B7253B is not the CSS named color firebrick, but firebrick (#B22222) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#B7253B Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #B7253B

Not just a swatch — here's how #B7253B works with other colors. Named schemes with #B7253B in its natural role, and a note on why the supporting colors balance it.

Modern Café Dominant · 5 colors

Dominant #B7253B Anchor #3A2A21 Surface #F1E2D0 Accent #979664 Secondary #3C3833

Viva Magenta anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #B7253B Secondary #7C4928 Surface #EAD9C0 Accent #434F3A Anchor #5A222F

Viva Magenta plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Warm Autumn Interior Dominant · 5 colors

Dominant #B7253B Secondary #B86228 Accent #797742 Surface #F4EBDD Anchor #3B2A21

This palette keeps Viva Magenta as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Berry & Cream Lead · 5 colors

Lead #B7253B Surface #F3E6D6 Anchor #5F2038 Accent #E6C2C2 Secondary #332B2E

Viva Magenta sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #B7253B Secondary #B38080 Support #9B9087 Ink #17140F

Viva Magenta is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Viva Magenta carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #B7253B actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 93/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 35/100

Low

Middle-weight — neither delicate nor heavy.

Depth 52/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 39/100

Low

Loosely natural — an earthy edge without being rustic.

Vintage feel 46/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 52/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 49/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 93/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 9/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 80/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #B7253B

For UI

For branding

For interior

For fashion

People also use #B7253B with

Byzantine Ginger Light Sea Green Gainsboro Taupe

UI roles & guardrails

Primary action Safe as a filled button with white label. AA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 6.3:1. Use

Subtle surface Use #F0D4D8 for cards and hover fills. Tint 80

Avoid beside #B64025 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #B7253B at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #B7253B;
  --color-base-rgb: 183 37 59;
  --color-base-oklch: oklch(51.2% 0.180 18.9);
  --color-50: #FDF2F3;
  --color-100: #F9DCE1;
  --color-200: #F1BBC3;
  --color-300: #E28D9A;
  --color-400: #D06273;
  --color-500: #B54052;
  --color-600: #8A3844;
  --color-700: #622D35;
  --color-800: #402125;
  --color-900: #281618;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  viva-magenta: {
    50: '#FDF2F3',
    100: '#F9DCE1',
    200: '#F1BBC3',
    300: '#E28D9A',
    400: '#D06273',
    500: '#B54052',
    600: '#8A3844',
    700: '#622D35',
    800: '#402125',
    900: '#281618',
  },
}

$base: #B7253B;
$base-ink: #FFFFFF;
$base-50: #FDF2F3;
$base-100: #F9DCE1;
$base-200: #F1BBC3;
$base-300: #E28D9A;
$base-400: #D06273;
$base-500: #B54052;
$base-600: #8A3844;
$base-700: #622D35;
$base-800: #402125;
$base-900: #281618;
$base-hover: #921E2F;
$base-subtle: #E9BEC4;

{
    "color": {
        "base": {
            "value": "#B7253B",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FDF2F3",
                "type": "color"
            },
            "100": {
                "value": "#F9DCE1",
                "type": "color"
            },
            "200": {
                "value": "#F1BBC3",
                "type": "color"
            },
            "300": {
                "value": "#E28D9A",
                "type": "color"
            },
            "400": {
                "value": "#D06273",
                "type": "color"
            },
            "500": {
                "value": "#B54052",
                "type": "color"
            },
            "600": {
                "value": "#8A3844",
                "type": "color"
            },
            "700": {
                "value": "#622D35",
                "type": "color"
            },
            "800": {
                "value": "#402125",
                "type": "color"
            },
            "900": {
                "value": "#281618",
                "type": "color"
            }
        }
    }
}

Palettes built on #B7253B

Color Lab

Pairs with #B7253B

UI roles & guardrails

In real applications

Scales

Every model

Export