#B730DC is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #B730DC works with other colors. Named schemes with #B730DC in its natural role, and a note on why the supporting colors balance it.
Electric Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Electric Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Electric Purple.
Electric Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Electric Purple carrying the quiet middle.
Electric Purple glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Electric Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
How #B730DC actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #B730DC at work across the surfaces designers actually ship.
:root {
--color-base: #B730DC;
--color-base-rgb: 183 48 220;
--color-base-oklch: oklch(59.1% 0.253 317.6);
--color-50: #FBF1FD;
--color-100: #F3DBFA;
--color-200: #E7B9F3;
--color-300: #D28AE5;
--color-400: #BA5ED4;
--color-500: #9E3CB9;
--color-600: #7A358D;
--color-700: #582B64;
--color-800: #3A1F42;
--color-900: #241528;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
electric-purple: {
50: '#FBF1FD',
100: '#F3DBFA',
200: '#E7B9F3',
300: '#D28AE5',
400: '#BA5ED4',
500: '#9E3CB9',
600: '#7A358D',
700: '#582B64',
800: '#3A1F42',
900: '#241528',
},
}
$base: #B730DC; $base-ink: #FFFFFF; $base-50: #FBF1FD; $base-100: #F3DBFA; $base-200: #E7B9F3; $base-300: #D28AE5; $base-400: #BA5ED4; $base-500: #9E3CB9; $base-600: #7A358D; $base-700: #582B64; $base-800: #3A1F42; $base-900: #241528; $base-hover: #981FB9; $base-subtle: #E6C8EE;
{
"color": {
"base": {
"value": "#B730DC",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FBF1FD",
"type": "color"
},
"100": {
"value": "#F3DBFA",
"type": "color"
},
"200": {
"value": "#E7B9F3",
"type": "color"
},
"300": {
"value": "#D28AE5",
"type": "color"
},
"400": {
"value": "#BA5ED4",
"type": "color"
},
"500": {
"value": "#9E3CB9",
"type": "color"
},
"600": {
"value": "#7A358D",
"type": "color"
},
"700": {
"value": "#582B64",
"type": "color"
},
"800": {
"value": "#3A1F42",
"type": "color"
},
"900": {
"value": "#241528",
"type": "color"
}
}
}
}