Nearest named color: Rust
#B8372E
#B8372E
Nearest named
Rust
Family
Brown
Lightness
52.8%
Chroma
0.167
Hue angle
28.2°
Temperature
Warm
Contrast on white
5.79:1 · AA
Contrast on black
3.21:1 · AA Large
Web-safe
#CC3333
CSS oklch()
53% 0.17 28

#B8372E is a mid-toned, warm orange. On the Color Lab it reads organic and grounded. It carries a legible label as a UI accent and reproduces cleanly in print.

Palettes built on #B8372E

Not just a swatch — here's how #B8372E works with other colors. Named schemes with #B8372E in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

This palette keeps Rust as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Rust anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Rust plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Rust sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Rust is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Rust carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #B8372E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 96/100
Warm
Reads warm and advancing — inviting, energetic, draws the eye forward.
Softness 37/100
Low
Middle-weight — neither delicate nor heavy.
Depth 49/100
Moderate
Mid depth — usable as an accent or a muted ground.
Naturalness 63/100
High
Organic, earthy character — at home in wellness, food and craft brands.
Vintage feel 55/100
Moderate
A faint retro warmth without tipping into sepia.
Luxury 51/100
Moderate
Understated — leans refined without going austere.
Brand distinctiveness 45/100
Moderate
Recognisable but shares space with nearby hues.
UI accent fit 97/100
Very high
Strong interactive accent — visible and can carry a legible label.
Surface fit 10/100
Very low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 82/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #B8372E

For UI
For branding
For interior
For fashion
People also use #B8372E with

UI roles & guardrails

Primary action Safe as a filled button with white label. AA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 5.8:1. Use
Subtle surface Use #EFD8D7 for cards and hover fills. Tint 80
Avoid beside #B8652E — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #B8372E at work across the surfaces designers actually ship.

Website / UI
Northwind Sign up
Build faster.
A working theme, generated in seconds.
Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #B8372E;
  --color-base-rgb: 184 55 46;
  --color-base-oklch: oklch(52.8% 0.167 28.2);
  --color-50: #FCF3F2;
  --color-100: #F8DFDE;
  --color-200: #EFC1BE;
  --color-300: #DE9691;
  --color-400: #CB6E67;
  --color-500: #AF4D46;
  --color-600: #86413C;
  --color-700: #60322F;
  --color-800: #3F2422;
  --color-900: #271816;
  --color-on-base: #FFFFFF;
}