#BB1476 is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #BB1476 works with other colors. Named schemes with #BB1476 in its natural role, and a note on why the supporting colors balance it.
Medium Violet Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Medium Violet Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Medium Violet Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Medium Violet Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Medium Violet Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Violet Red carrying the quiet middle.
How #BB1476 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #BB1476 at work across the surfaces designers actually ship.
:root {
--color-base: #BB1476;
--color-base-rgb: 187 20 118;
--color-base-oklch: oklch(52.6% 0.208 352.4);
--color-50: #FEF1F8;
--color-100: #FCD9EE;
--color-200: #F7B5DC;
--color-300: #EC83C0;
--color-400: #DC56A4;
--color-500: #C23386;
--color-600: #932E69;
--color-700: #68274D;
--color-800: #441D34;
--color-900: #2A1420;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
medium-violet-red: {
50: '#FEF1F8',
100: '#FCD9EE',
200: '#F7B5DC',
300: '#EC83C0',
400: '#DC56A4',
500: '#C23386',
600: '#932E69',
700: '#68274D',
800: '#441D34',
900: '#2A1420',
},
}
$base: #BB1476; $base-ink: #FFFFFF; $base-50: #FEF1F8; $base-100: #FCD9EE; $base-200: #F7B5DC; $base-300: #EC83C0; $base-400: #DC56A4; $base-500: #C23386; $base-600: #932E69; $base-700: #68274D; $base-800: #441D34; $base-900: #2A1420; $base-hover: #97105F; $base-subtle: #EEB6D6;
{
"color": {
"base": {
"value": "#BB1476",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F8",
"type": "color"
},
"100": {
"value": "#FCD9EE",
"type": "color"
},
"200": {
"value": "#F7B5DC",
"type": "color"
},
"300": {
"value": "#EC83C0",
"type": "color"
},
"400": {
"value": "#DC56A4",
"type": "color"
},
"500": {
"value": "#C23386",
"type": "color"
},
"600": {
"value": "#932E69",
"type": "color"
},
"700": {
"value": "#68274D",
"type": "color"
},
"800": {
"value": "#441D34",
"type": "color"
},
"900": {
"value": "#2A1420",
"type": "color"
}
}
}
}