#BB3318 is a mid-toned, warm orange. On the Color Lab it reads organic and grounded. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #BB3318 works with other colors. Named schemes with #BB3318 in its natural role, and a note on why the supporting colors balance it.
This palette keeps Rust as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Rust anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Rust plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Rust sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Rust is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Rust carrying the quiet middle.
How #BB3318 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #BB3318 at work across the surfaces designers actually ship.
:root {
--color-base: #BB3318;
--color-base-rgb: 187 51 24;
--color-base-oklch: oklch(52.7% 0.177 33.0);
--color-50: #FEF3F1;
--color-100: #FBE0DA;
--color-200: #F5C1B7;
--color-300: #E99686;
--color-400: #D96F59;
--color-500: #BE4D37;
--color-600: #914131;
--color-700: #663328;
--color-800: #43241E;
--color-900: #291814;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
rust: {
50: '#FEF3F1',
100: '#FBE0DA',
200: '#F5C1B7',
300: '#E99686',
400: '#D96F59',
500: '#BE4D37',
600: '#914131',
700: '#663328',
800: '#43241E',
900: '#291814',
},
}
$base: #BB3318; $base-ink: #FFFFFF; $base-50: #FEF3F1; $base-100: #FBE0DA; $base-200: #F5C1B7; $base-300: #E99686; $base-400: #D96F59; $base-500: #BE4D37; $base-600: #914131; $base-700: #663328; $base-800: #43241E; $base-900: #291814; $base-hover: #942913; $base-subtle: #ECC0B7;
{
"color": {
"base": {
"value": "#BB3318",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF3F1",
"type": "color"
},
"100": {
"value": "#FBE0DA",
"type": "color"
},
"200": {
"value": "#F5C1B7",
"type": "color"
},
"300": {
"value": "#E99686",
"type": "color"
},
"400": {
"value": "#D96F59",
"type": "color"
},
"500": {
"value": "#BE4D37",
"type": "color"
},
"600": {
"value": "#914131",
"type": "color"
},
"700": {
"value": "#663328",
"type": "color"
},
"800": {
"value": "#43241E",
"type": "color"
},
"900": {
"value": "#291814",
"type": "color"
}
}
}
}